MQ4B Podcast Archives - My Quest for the Best

Category Archives for "MQ4B Podcast"

The 1-Page Marketing Plan- Interview with Allan Dib

Speaker, Bestselling Author

Bill Ringle and Allan Dib discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Allan Dib is a serial entrepreneur, rebellious marketer, and technology expert. He has started multiple businesses in industries including IT, telecommunications, and marketing.

Allan grew his business from startup to Business Review Weekly (BRW)’s “One of Australia’s Fastest Growing Companies” – earning a spot in the coveted BRW Fast 100 list in four years time. Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a highly sought after business coach, consultant and public speaker, he frequently shares his proven strategies and cutting-edge tactics with people all over the world.

For more about Allan Dib, visit his website.

Contact Info for Allan Dib

Web address: www.successwise.com

Travels from:  Mount Martha, Victoria, Australia

Contact:

LinkedInTwitter

Resources Mentioned or Authored by Allan Dib:

Hyperfocus – Interview with Chris Bailey

Speaker, Bestselling Author

Bill Ringle and Chris Bailey discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Chris Bailey is a productivity expert, and the internationally bestselling author of The Productivity Project, which has been published in eleven languages. His second book, Hyperfocus: How to Be More Productive in a World of Distraction, was published in seven languages. Chris writes about productivity at Alifeofproductivity.com, and speaks to organizations around the globe on how they can become more productive, without hating the process.

To date, Chris has written hundreds of articles on the subject of productivity, and has garnered coverage in media as diverse as The New York Times, The Wall Street Journal, New York magazine, The Huffington Post, Harvard Business Review, TED, Fortune, Fast Company, and Lifehacker. in a recent interview, the TED Talks organization said that he “might be the most productive man you’d ever hope to meet”. Recently, Fast Company called him a “productivity mastermind.”

For more about Chris Bailey, visit his website.

Contact Info for Chris Bailey

Web address: https://alifeofproductivity.com/

Travels from:  Kingston, Ontario

Contact:

LinkedInTwitter

Resources Mentioned or Authored by Chris Bailey:

When: The Scientific Secrets of Perfect Timing – Interview with Dan Pink

Bestselling Author

Bill Ringle and Dan Pink discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Daniel H. Pink is the author of six books — including his newest, When: The Scientific Secrets of Perfect Timing, which has spent four months on the New York Times bestseller list. His other books include the long-running New York Times bestseller A Whole New Mind and the #1 New York Times bestsellers Drive and To Sell is Human. His books have won multiple awards and have been translated into 39 languages. He lives in Washington, DC, with his wife and their three children.

For more about Dan Pink, visit his website.

Contact Info for Dan Pink

Web address: www.danpink.com

Travels from:  Washington, DC

Contact:

Twitter

Resources Mentioned or Authored by Dan Pink:

Capture Your Power in Sales and Business – Interview with Mark Mirkovich

Coach, Speaker, Consultant, and Bestselling Author

Bill Ringle and Mark Mirkovich discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Mark Mirkovich is an expert on creating the best mindset and routines for success in sales and business. As a former sales director for an international Fortune 500 company, he holds a unique first-hand experience in how to lead teams and individuals to recognize their power and capture their success. Mark left corporate America in late 2015 to pursue his passion of helping others find more fulfillment in their lives, both personally and professionally. He holds a certification in the Canfield Methodology for success and life coaching as well as a certification from the Barrett Values Center as a Cultural Transformation Tools practitioner. He owns and operates a number of businesses and also co-founded a non-profit organization which enables children to grow and find confidence through the arts. Today, he spends his time working with clients on finding new levels of success in whatever they do. Mark is a coach, speaker, consultant, best selling author, and recognized top performer. He resides in Los Angeles with his wife Julia and sons Jonah and Jett.

For more about Mark Mirkovich, visit his website.

Contact Info for Mark Mirkovich

Web address: www.captureyourpower.com

Travels from:  Torrance, CA

Contact:

LinkedInTwitter

Resources Mentioned or Authored by Mark Mirkovich:

Writing to Be Understood – Interview with Anne Janzer

Author, Consultant

Bill Ringle and Anne Janzer discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

As a writer and marketer, Anne Janzer has worked with more than 100 technology companies. In 2015, inspired by the changes she saw happening in the software industry around her and their potential ramifications for marketers, she wrote the book Subscription Marketing: Strategies for Nurturing Customers in a World of Churn. That book is now in its second edition and has been published in Japanese and Korean languages.

For more about Anne Janxer, visit her website.

Contact Info for Anne Janzer

Web address: www.annejanzer.com

Travels from: Mountain View, CA

Contact:

LinkedInTwitter

Resources Mentioned or Authored by Anne Janzer:

      

The Fabulous F Words of Business Ownership – Interview with Fabi Preslar

President of SPARK Publications

Bill Ringle and Fabi Preslar discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Fabi Preslar is the owner and president of SPARK Publications, a national, award-winning, custom design firm specializing in niche magazines and independently published books. Her firm’s publications enhance credibility and distinction – enabling individuals and organizations to thrive and excel.  Preslar was named 2017 Woman Business Owner of the Year by the National Association of Women Business Owners – Charlotte Chapter, and the firm was honored as the 2018 First-Generation Family Business of the Year by the Charlotte Business Journal.

For more about Fabi Preslar, go to her website.

Contact Info for Fabi Preslar

Web address: SPARKpublications.com

Travels from: Charlotte, NC

Contact:

LinkedInTwitter

Resources Mentioned by Fabi Preslar:

  

Essentialism: The Disciplined Pursuit of Less – Interview with Greg McKeown

New York Times Bestseller, Speaker

Bill Ringle and Greg McKeown discuss…
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Originally from London, England, Greg McKeown is the author of the New York Times bestseller, “Essentialism: The Disciplined Pursuit of Less” and the founder of McKeown, Inc, a company with a mission to teach Essentialism to people around the world. Their clients include Adobe, Apple, Airbnb, Cisco, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!.

McKeown has spoken to hundreds of audiences around the world including in Australia, Bulgaria, Canada, China, England, Holland, India, Ireland, Italy, Japan, Norway, Singapore, South Africa, and the United States. His writing has appeared or been covered by Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine and Harvard Business Review. He has also been interviewed on television and radio shows including NPR and NBC.

In 2012 he was named a Young Global Leader by the World Economic Forum. McKeown now lives in Silicon Valley with his wife and their four children. He graduated with an MBA from Stanford University.

For more about Greg McKeown, go to his website at www.gregmckeown.com

Contact Info for Greg McKeown

Web address: www.gregmckeown.com

Travels from: Calabasas, CA

Contact:

LinkedIn Twitter 

Resources Mentioned by Greg McKeown:

   

Episode 190: The Membership Economy – Interview with Robbie Kellman Baxter

Author, Founder of Peninsula Strategies

Robbie Kellman Baxter and Bill Ringle discuss how small business leaders can take advantage of the membership economy to find their superusers, master the forever transaction, and build recurring revenue.
Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 3 Highlights from this Interview 
  • How a college networking connection led to being hired to consult at Netflix
  • The key question to ask when designing a membership offer
  • How to position your membership offer to take advantage of the low-hanging fruit, modeled after how Tony Robbins built his thought leadership empire

Interview Insights

Click to Read the Show Notes

1:57 How Robbie’s dad inspired her when she was growing up. “After about 25 years at being at the law firm, he retired from the law firm and started a venture capital firm.”

5:01 How Robbie took the risk to start her own consulting company – “I said I’m going to just give this a try.”

6:46 Robbie recounts her experiences working with the Netflix acquisitions team.

7:39 “It was a very big driver in the direction of my business because I fell in love with [Netflix’s] business model and I fell in love with the very rigorous, analytical approach to what I call a membership economy.”

8:41 “I loved the way [Netflix] focused on solving one problem for their audience.”

9:00 “It’s so easy for business people to get distracted by shiny pennies.”

10:33 On the Membership Economy “If you depend on having relationships with your customers to be successful, then this is important to you.”

11:06 “If you care about the relationships you’re building with your customers, then the membership economy is something worth considering because it’s all about taking a long term focus on your members’ needs as a guide to building your business.”

12:13 “If you grab 3 people who all love LinkedIn, they probably all use it in very different ways, but all of us use it to advance our careers.”

14:09 Robbie describes the “palette for painting a new business model.”

16:42 The importance of going from transactional to relational, and how a subscription/membership model can help make that a possibility.

18:55 “What if the person I cared about most in the world were my customer, how would I structure the work for that person to give them the best value?”

22:16 “If you focus on knowing who your customers really are and serving them for the long term, your customers tell you what they want next.”

22:48 Weeding out bad prospects becomes easier when you know your customer base.

23:59 “You have to know who your best customer is, and be able to measure customer goodness.”

26:49 “Why are you successful when so many people fail?”

28:51 “Starting to create content and experiences for the people who want to know what you know is a really great way to extend your impact and also, in many cases, create passive income.”

30:15 Tips for gaining credibility as an expert in your niche. – “You want to start with the lowest hanging fruit.”

31:59 Steps toward making a contribution in the world and positioning yourself as a thought leader.

32:56 The Lightning Round

Expert Bio

Robbie Kellman Baxter brings over twenty years of strategy consulting and marketing expertise to Peninsula Strategies, a strategy consulting firm focused on helping companies leverage subscription pricing, digital community and freemium to build deeper relationships with customers. Her clients have included start-ups and mid-sized venture-backed companies as well as industry leaders such as Netflix, Oracle, Electronic Arts and eBay.

A sought-after writer and keynote speaker, Robbie has presented to alumni organizations at Stanford, Harvard and Haas, associations including the AICPA, the American Society of Association Executives, and the National Restaurant Association and organizations including the Wall Street Journal, and Coursera. She has been quoted on business issues in the Wall Street Journal, The New York Times, and Consumer Reports, and has had pieces published in HBR.org, CNN.com, Associations Now and the Journal for Quality & Participation. Robbie has created and starred in eight video courses in collaboration with LinkedIn Learning on business topics ranging from innovation to customer success and membership. Robbie is also on the board of Amava, an organization dedicated to helping people stay active and engaged post-career.

As the author of The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue, a book that has been named a top 5 Marketing Book of the Year by Inc.com, Robbie coined the popular business term “Membership Economy”, which is now being used by organizations and journalists around the country and beyond. Robbie’s expertise with companies in the emerging Membership Economy extends to include SaaS, media, consumer products and community organizations.

Prior to launching Peninsula Strategies, Robbie was a strategy consultant at Booz-Allen, a New York City Urban Fellow and a Silicon Valley product marketer. Robbie received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College.

For more information, visit Robbie Kellman Baxter’s website.

Contact Info for Robbie Kellman Baxter

Web address: https://peninsulastrategies.com/

Travels from: Menlo Park, Ca

Contact:

LinkedIn  Twitter

Resources Mentioned by Robbie Kellman Baxter:

The Go-Giver – Interview with Bob Burg

Speaker, Bestselling Author

Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 5 Highlights from this Interview 
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Interview Insights

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Expert Bio

Bob Burg is a sought-after speaker at company leadership and sales conferences on topics at the core of the Go-Giver books. A former television personality and top-producing salesperson, Bob has shared the platform with some of today’s top business leaders, broadcast personalities, coaches, athletes, and political leaders, including a former U.S. president.

In addition to coauthoring the bestselling Go-Giver books with John David Mann, Bob has authored a number of popular books, including the critically acclaimed, Endless Referrals: Network Your Everyday Contacts Into Sales and Adversaries into Allies. His total book sales are well over a million copies.

The American Management Association named Bob one of the 30 Most Influential Leaders and he is one of Inc.’s 100 Great Leadership Speakers. Richtopia named him one of the Top 200 Most Influential Authors in the World.

Bob is an advocate, supporter, and defender of the free enterprise system and believes that the amount of money one makes is directly proportional to how many people one serves. He is also an unapologetic animal fanatic, and served on the board of directors of Furry Friends Adoption & Clinic in his hometown of Jupiter, Florida. For more information, articles and free resources, please visit www.burg.com.

Contact Info for Bob Burg

Web address: www.burg.com

Travels from: Jupiter, Florida

Contact:

LinkedIn  Twitter 

Resources Mentioned by Bob Burg:

    

Episode 189: Bottom Up – Interview with Rob Kall

Journalist, Host of the Bottom Up Radio Show

Rob Kall talks with Bill Ringle about social media, customer engagement, and what it means to think from the Bottom Up.

 

Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.

Top 5 tips from this interview:
  • How he runs his online news curation site opednews.com as a bottom-up project
  • The case study where he managed a New York Times web designer to boost a small business company’s valuation 5x by adding interactivity and engagement
  • How you can use social media to gain insights without having to build a large following

 

Interview Insights

Click to Read the Show Notes

2:09 How a Middle School teacher inspired Rob to write.

4:08 “Bottom Up is programmed deeply into our genes.”

5:15 “Bottom-up includes bringing the customer’s voice into the company, in fact, if you’re doing sales, you want to use the language of your customer.”

6:06 “The opposite of bottom up, in many ways, is top down.”

6:59 “People born after 1980, they’re brains work differently…if you’re taking a top-down approach, you’re going to miss people born after 1980.”

8:26 Case study of a company who was rigid and, after working with Rob, began to integrate a more bottom-up way of thinking, and was able to sell his company 2 years later for more than $1M.

11:41 The interaction levels of websites. “You want to let people ease into those different levels.”

12:44 “You need a platform. A platform includes information about you, whether you’re an author, a service provider, or a business selling products. You have to have a a platform that tells about who you are.”

14:07 “You want to build a mailing list.”

15:29 Two metrics that every small business owner should pay attention to.

16:04 Peter Drucker and the Japanese worker study. “They got their workers to think with the idea of ‘we,’ not ‘I.’”

16:49 “There are new models of management that are totally non-hierarchical.”

17:25 “You don’t have to do anything extreme. You can just start trusting your employees and making a systematic effort at getting their input.”

19:16 “If you’re looking at bringing out a new product, you want to look at the customer base.”

20:45 Lightning Round

Expert Bio

Rob Kall is an award-winning journalist, inventor, software architect, and connector. He is the author of the book, (SelectBooks October 2018.) His blog reaches 200-800,000 unique visitors a month and 20,000+ subscribe to his daily newsletter.
He’s given talks and workshops to Fortune 500 execs and national medical and psychological organizations. He is the host of the Bottom Up Radio Show and the founder and publisher of OpEdNews.com, one of the top Google-ranked progressive news and opinion sites, which has seen over 23 million visitors. Rob is a recipient of the Pillar award for supporting whistleblowers.
Rob’s articles are published in HuffPost, Omni Magazine, Success, Family Health Magazine, Writer’s Digest, Commondreams, Truthout, and CounterPunch.
For more information, visit Rob Kall’s website.

Contact Info for Rob Kall

Web address: https://robkall.com/

Travels from: Bensalem, PA

Phone:(215) 917-1470

Contact:

LinkedIn Facebook Twitter

Resources Mentioned by Rob Kall:

www.opednews.com

Episode 188 – Shift Ahead – Interview with Allen Adamson

Co-Founder of Metaforce.co

Allen Adamson talks with Bill Ringle about how small business owners can shift ahead and outsmart the problems that might limit, restrict, or confine the growth of your business.

Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.

Key Insights from this Interview 
  • The 7 Red Flags that mean a company is becoming less relevant
  • Why it’s so essential to transform your brand into an experience 
  • The story of Central Park and how they divided tasks to assign accountability to the conservancy rangers.
  • The importance of zooming out when it comes to increasing social media engagement.
  • What Jerry Seinfeld can teach us about being more observant

Interview Insights

Click to Read the Show Notes

1:44 Allen recounts his experience interviewing with an ad agency immediately following graduation.

3:19 “Marketing is about making your products or service relevant in a rapidly changing world, and if you have no clue what’s going on in the world, you’re not going to be very good at marketing.”

4:11 What Allen reads and listens to in order to stay relevant. “Part of staying current is staying out of your desk.”

4:46 “I always look for clients that are facing challenges that don’t have any easy answer.”

6:39 “If you just really try to watch your customer and observe what’s going on, you’ll be a step ahead.”

7:10 Why you should be more like Jerry Seinfeld.

9:05 “If you just do what you did yesterday, [you’re] going to become less relevant.”

9:50 Why being myopic is the biggest red flag for your business.

10:58 The importance of paying attention to alternatives.

12:09 “A big problem for a business that has become irrelevant is pointing at the other guy.”

14:19 The story of Katz’s Deli and what they did to stay relevant.

15:32 “Sometimes luck matters.”

18:17 The story of the National Geographic Boats. “Instead of just taking a cruise to Alaska, you could take a cruise on National Geographic Boats…you’re living a National Geographic Experience.”

19:14 Why you should make your brand an experience.

20:22 “Everyone can provide a little extra to make their customers’ experience really unexpected. If it’s unexpected people will share it.”

21:11 The importance of zooming out when it comes to increasing social media engagement.

22:26 The story of Central Park and how they divided tasks to assign accountability to the conservancy rangers.

23:37 “If you can get your employees to own the problem or own the business totally with you…you’ll be far better off.”

23:59 “No one ever washes a rental car.”

24:21 The Lightning Round

Expert Bio

Allen Adamson is a noted industry expert in all disciplines of branding. He is Co-Founder and Managing Partner of Metaforce.co and the author of BrandSimple, BrandDigital, The Edge: 50 Tips from Brands That Lead, and Shift Ahead: How the Best Companies Stay Relevant in a Fast Changing World. Prior to Metaforce, Allen was Chairman, North America of Landor Associates, a global branding firm.

More information can be found on the Shift Ahead website: www.shiftaheadbook.com

For more information, visit Allen Adamson’s website.

Contact Info for Allen Adamson

Web address: https://www.metaforce.co/

Travels from: Scarsdale, NY

Phone: (914) 806-6647

Contact:

Twitter

Resources Mentioned by Allen Adamson:

     

Rising to Power – Interview with Ron Carucci

Co-Founder of Navalent

Ron Carucci talks with Bill Ringle about important things.
Key points that you’ll learn from this interview:
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Interview Insights

Click to Read the Show Notes

Expert Bio

Ron is co-founder and managing partner at Navalent, working with CEOs and executives pursuing transformational change for their organizations, leaders, and industries. He has a thirty year track record helping executives tackle challenges of strategy, organization and leadership. From start-ups to Fortune 10’s, non-profits to heads-of-state, turn-arounds to new markets and strategies, overhauling leadership and culture to re-designing for growth. He has helped organizations articulate strategies that lead to accelerated growth, and design organizations that can execute those strategies. He has worked with He has worked in more than 25 countries on 4 continents. He is the best-selling author of 8 books, including the recent Amazon #1 Rising to Power. He is a regular contributor to the Harvard Business Review, where Navalent’s work on leadership was named one of 2016’s management ideas that mattered most. He is also a regular contributor to Forbes, and a two-time TEDx speaker. His work’s been featured in Fortune, CEO Magazine, Inc., BusinessInsider, MSNBC, Business Week, Smart Business, and thoughtleaders.

For more information, visit Ron Carucci’s website.

Contact Info for Ron Carucci Name

Web address: http://www.navalent.com

Travels from:Woodinville, WA

Phone: (610)-566-5656

Contact:

LinkedIn Twitter

Resources Mentioned by Ron Carucci Name:

    

New Title – Interview with Caroline Miller, MAPP

Owner of Caroline Miller Coaching

Bill Ringle and Caroline Adams Miller discuss

Key points that you’ll learn from this interview:

 

Interview Insights

Click to Read the Show Notes

Expert Bio

Caroline is one of the world’s leading positive psychology experts on Goals & Grit ™. She’s spent more than 30 years helping individuals, leaders, and companies to cultivate grit, one of the top indicators of success. Caroline is the author of six books including Getting Grit (Sounds True 2017), Creating Your Best Life (Sterling 2009), Positively Caroline (Cogent 2013), and My Name is Caroline (Doubleday 1988). Live Happy Magazine named Creating Your Best Life one of the top 10 goal setting books ever published and Getting Grit one of the 10 books that would change your life in 2017. Caroline’s work has been featured in media around the world including BBC World News, The New York Times, The Washington Post, NBC, NPR, and CNN.
Angela Duckworth, the winner of the 2013 MacArthur Genius grant for her research on grit, said of Caroline: “I don’t know anybody who has thought more than [Caroline] about how to apply the scientific research on grit and achievement to our own lives!”
Caroline’s TEDx Talk “The Moments That Make Champions” explores the three things that we can choose to do differently to improve our chances of developing grit. Caroline has worked with clients around the world, including Morgan Stanley, Lululemon, The Wharton School/UPENN, RE/MAX, Booz Allen, Young Presidents’ Organization, Harvard Law School, and Swisse Wellness.
Caroline has a Masters of Applied Positive Psychology from the University of Pennsylvania and graduated magna cum laude from Harvard. She is a top-ranked Masters Swimmer in multiple events, has a black belt in Hapkido and has more than three decades of unbroken recovery from bulimia.

For more information, visit Caroline Miller’s website.

Contact Info for Caroline Miller

Web address: http://www.carolinemiller.com/

Travels from: Washington, DC

Phone: (214) 543-0844

Social Media links:

LinkedIn Facebook YouTube

Resources Mentioned by Caroline Miller:

 

The moments that make champions | Caroline Adams Miller | TEDxGramercy

Episode 187: How Women Rise – Interview with Sally Helgesen

Internationally Acclaimed Speaker, Leadership Consultant, and Bestselling Author

Bill Ringle and Sally Helgesen discuss how women rise in business settings by finding their voice and engaging their power.

Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.

Top takeaways from this interview:

  • Habits are behaviors you can control, so focus on making concrete changes that make a difference in how people treat you.
  • The 4-part change process explained so that it is no longer a mystery or secret. Women and men who lead at work benefit from knowing these steps.
  • By enlisting the help of your colleagues and friends, you benefit from their support, feedback, and upgraded perception of you.

 

Interview Insights

Click to Read the Show Notes

2:25 “I was inspired by the nuns of the school I went to.”

3:29 How one particular nun, sister Mary Lawrence

4:52 “These days my work is inspired by the women and increasingly the men in the audiences that I speak to.”

5:59 Why people hire Sally to speak. “Number 1 they’re struggling to develop their women leaders so they can move into much more senior positions…”

7:10 “I think there’s ever more recognition that engagement is key.”

7:39 On the global employee engagement survey. “What they discovered was that not just did people feel engaged or disengaged, they based on whether or not their voice was heard or actively heard by their immediate supervisor.”

8:15 “Engagement is correlated to safety. “

8:31 “What they needed to adopt into their culture was the ability to translate the message that employee engagement and inclusion were important down from the most senior level, where there was big buy-in about it, to the level of supervisory or on-site.”

9:52 “The most powerful way to create a career path that is satisfying, engaging, and rewarding and sustainable over time is to look at what you can control, what lies within your control. What lies within your control is going to be your own habits and behavior.”

10:40 “It’s very common that behaviors that serve you well early in your career can restrict you later on.”

12:50 “Women are often, for very good reasons, reluctant to use the “I” voice when claiming their achievements. Women can be proactively trying to ward off the charge of being ambitious, aggressive, or ‘all about myself’ for things that men would never be tagged as overambitious for saying.”

15:35 How to articulate the exact skills of what you brought to the table, rather than deflecting the credit to avoid looking overambitious.

17:26 The change template – “The change template is very clear in 4 steps.”

17:46 The change template 1 – “Start with one behavior that you can clearly begin to address.”

17:49 The change template 2 – “Enlist other people as allies.”

18:41 The change template 3 – “Let go of self-judgment.”

20:13 “I’ve been doing this for 30 years and I’ve never heard anyone say ‘I work for a perfectionistic boss and I love it.’”

21:40 “Leading your organization and leading it well gives you a platform for being a leader in your industry or sector or in your community as well.”

22:33 “Putting yourself out there and testing your own ultimate capacity for exerting leadership in a variety of venues is always going to be a benefit to you as a leader.”

23:46 Why you shouldn’t expect people to spontaneously acknowledge and reward your contributions, and how this applies to STEM fields.

27:39 How men can become more aware of some of the habits that do get in women’s ways.

29:13 The importance of honest and solicited feedback in an organization.

31:31 The Lightning Round

 

Expert Bio

Sally Helgesen has been named by Forbes as the world’s premier expert on women’s leadership and by Leadership Excellence magazine as one of the top 50 authorities on leadership in organizations. For the last thirty years, she has helped women leaders around the world to recognize, articulate and act on their greatest strengths and worked with organizations seeking to build more inclusive cultures.

Sally discusses topics from her most recent book, How Women Rise: Break the 12 Habits Holding You Back from Your Next Raise, Promotion, or Job, co-authored with #1 ranked executive coach Marshall Goldsmith, examines the behaviors most likely to get in the way of successful women. It became the top-selling title in its field within a week of publication.

Sally brings a global perspective, having delivered leadership programs for clients around the world including Chevron, Google, IBM, BHP Billiton Melbourne, Mellon Bank, Microsoft, Morgan Stanley, The World Bank, The West Point Military Academy, Roschier LLP Helsinki, ING Amsterdam, HP Asia Pacific, The Distributed Education Network Oslo, and the Women’s Leadership Forum of Kuala Lumpur. She has consulted with the United Nations Development Program on building more inclusive country offices in Africa and Asia, led seminars at the Harvard Graduate School of Education and been visiting scholar at Northwestern University, U-Nordic Stockholm, and the Lauriston Institute AU. A contributing editor to Strategy+Business magazine and a member of the International Women’s Forum, Sally Helgesen lives in Chatham NY.

For more information, visit Sally’s website.

Contact Info for Sally Helgesen

Web address: SallyHelgesen.com

Travels From: New York, NY

Follow Sally:

Twitter  linkedin icon

Books by Sally Helgesen

  

Unleashing Your Superpower – Interview with Jeff Tippett

Speaker, Author, Entrepreneur

Jeff Tippett talks with Bill Ringle about important things.
Key points that you’ll learn from this interview:
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Interview Insights

Click to Read the Show Notes

Expert Bio

Jeff Tippett is a speaker, author, and entrepreneur.

Jeff has worked with renowned clients like Airbnb, The National Restaurant Association, The League of Conservation Voters, The League of Women Voters, as well as others.

Jeff’s second book, slated for late Fall 2018, is tentatively titled: Unleashing Your Superpower: Why Persuasive Communication Is The Only Force You Will Ever Need. His bold statement is that we all live or die based on our ability to persuade.

In 2014, Jeff founded Targeted Persuasion, an award-winning public affairs + communications firm, and has worked with renowned brands like Airbnb, The National Restaurant Association, The League of Women Voters, The League of Conservation Voters, plus others.

The heart and soul of Jeff’s presentations is the emotional story he tells of adopting his youngest daughter from Haiti while the country’s government was collapsing. Through this near-death experience of navigating civil unrest and institutional bureaucracy in a third world nation, Jeff learned valuable lessons on how to persuade others without ever manipulating. Jeff unpacks these secrets of the superpower of persuasion in every presentation.

For more information, visit Author’s website.

Contact Info forJeff Tippett

Web address: http://jefftippett.com/

Travels from: Raleigh, NC

Phone: (919) 819-2138

Contact:

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Resources Mentioned by Jeff Tippett:

Episode 186: Rebel Talent – Featured Interview with Francesca Gino

Professor, Harvard Business School

Francesca Gino and Bill Ringle discuss Rebel Talent – what it is and how to cultivate it to achieve greater success in your small business.

Key points that you’ll learn from this interview:

  • Those with Rebel Talent aren’t just the troublemakers and show-offs. Rebelliousness has real advantages in business.
  • The 5 talents that comprise Rebel Talent: curiosity, perspective, diversity, authenticity, and engagement.
  • How Rebel Talents build on their strengths to create a stronger business

Interview Insights

Click to Read the Show Notes

2:10 How Francesca’s dad inspired her to work hard, made sure that she engaged deeply with whatever she was studying, and taught her the importance of travel.

3:08 “I’ve always been fascinated by our human nature.”

3:35 “I began to look at breaking rules in a way that was constructive rather than destructive.”

4:26 How a non-traditional recipe book inspired her to create a non-conventional book of her own. She would later use the chef as a case study.

7:01 “Whenever we do case studies, we usually visit the business and have interviews right there in the city where the business is, but instead of just an interview, they put me to work.”

8:53 “For many people, despite the fact that they spend a lot of time at work, work is not a source of inspiration.”

9:50 “Rebelliousness has a lot of advantages for businesses.”

9:56 “We tend to think about rebels the wrong way.”

10:50 The story of a family who ate at the Michelin starred restaurant and what the chef did to appease the two smallest boys seated at the table.

12:41 “Rebels are those who break rules, whether for the constructiveness of destructiveness of the business.”

13:08 The 8 qualities of a rebel.

14:10 “Being a rebel means really being committed to adopting certain behaviors and talents.”

15:18 Why it’s remarkable for a chef to put on his coat and go out to clean the streets.

15:47 “Leaders who really are rebellious are those who also tend to be contagious because they’re modeling the behaviors for others.”

16:57 What a Tennessee/West Virginia fast food restaurant does to make their employees experts at their stations.

17:15 Why it was important for Francesca’s study to be multi-industry.

18:32 “Revealing yourself and reflecting is all about is focusing on strengths instead, and really finding opportunities to be authentic, and that sometimes means making ourselves vulnerable.”

21:24 “By being rebellious, or by being a curious leader you are showing the right behaviors for others.”

Expert Bio

Francesca Gino is an award-winning researcher and teacher, and a tenured professor at Harvard Business School. Her consulting and speaking clients include Bacardi, Akamai, Disney, Goldman Sachs, Honeywell, Novartis, P&G, and the U.S. Air Force, Army, and Navy. She has been honored as one of the world’s Top 40 Business Professors under 40 and one of the world’s 50 most influential management thinkers. Her work has been featured on CNN and NPR, as well as in the Economist, Financial Times, New York Times, Newsweek, Scientific American, and Psychology Today.

For more information, visit Francesca’s website.

Contact Info for Francesca Gino

Web address: https://www.rebeltalents.org/

Travels from: Cambridge, MA

Phone:(617) 792-1186

Contact:

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Resources Mentioned by Francesca Gino:

Take the Rebel Test 

Episode 185: Getting Grit – Interview with Caroline Miller, MAPP

Owner of Caroline Miller Coaching

Bill Ringle and Caroline Adams Miller discuss the different types of grit that business owners can adopt – good grit, faux grit, poor grit, and stupid grit. Getting the right grit makes all the difference!

Key points that you’ll learn from this interview:

  • The main components of grit
  • Why a handshake is integral in making a solid first impression
  • How Caroline became the first person to overcome bulimia and live to tell the story
  • Caroline’s habits that pertain to excellence
  • How your environment affects your behavior
  • How humility helped a business owner learn grit and become great in his role as a leader

Interview Insights

Click to Read the Show Notes

2:28 How both Caroline’s Grandmother and the founding principle of the Norwood school in Maryland had an impact on her young professional life.

3:45 Good handshakes show that you’re not afraid of being seen and heard.

5:08 Caroline recounts how Uncle Platt set the world record for the high jump.

6:02 [On overcoming bulimia and telling the story – “I had to begin unpacking how not just for myself, but for other people.”

7:04 “You have to learn to integrate recovery into a life which is part and parcel of how people connect with other people.”

8:49 “There’s no danger of relapse for me. I’m fully recovered.”

9:33 “When we don’t talk about things that are part of our backstory, we connote shame.”

10:07 “I created habits that pertain to excellence.”

11:24 “The fastest way to change your behavior is to change your environment and the quality of the people around you.” 

13:58 How humility plays a role in grit.

16:32 The main components of grit as espoused by Angela Duckworth

17:42 “I don’t think grit is a good quality unless it’s used in the process of pursuing good goals for the right reasons. “

18:45 “There’s a kind of grit that’s really dangerous in the wrong person for the wrong reasons.”

20:05 The story of Elizabeth Holmes and Theranos as an example of bad grit.

22:03 “Bad grit repels people.”

23:17 “The most meaningful goals are also the hardest goals.

24:39 “We have a generation I feel that was brought up to dumb down standards of excellence.”

25:58 How to hire for grit in companies.

27:06 “It’s really important to ask people not just what they have overcome but who else have they helped to overcome.”

28:16 Lightning Round

Expert Bio

Caroline is one of the world’s leading positive psychology experts on Goals & Grit ™. She’s spent more than 30 years helping individuals, leaders, and companies to cultivate grit, one of the top indicators of success. Caroline is the author of six books including Getting Grit (Sounds True 2017), Creating Your Best Life (Sterling 2009), Positively Caroline (Cogent 2013), and My Name is Caroline (Doubleday 1988). Live Happy Magazine named Creating Your Best Life one of the top 10 goal setting books ever published and Getting Grit one of the 10 books that would change your life in 2017. Caroline’s work has been featured in media around the world including BBC World News, The New York Times, The Washington Post, NBC, NPR, and CNN.
Angela Duckworth, the winner of the 2013 MacArthur Genius grant for her research on grit, said of Caroline: “I don’t know anybody who has thought more than [Caroline] about how to apply the scientific research on grit and achievement to our own lives!”
Caroline’s TEDx Talk “The Moments That Make Champions” explores the three things that we can choose to do differently to improve our chances of developing grit. Caroline has worked with clients around the world, including Morgan Stanley, Lululemon, The Wharton School/UPENN, RE/MAX, Booz Allen, Young Presidents’ Organization, Harvard Law School, and Swisse Wellness.
Caroline has a Masters of Applied Positive Psychology from the University of Pennsylvania and graduated magna cum laude from Harvard. She is a top-ranked Masters Swimmer in multiple events, has a black belt in Hapkido and has more than three decades of unbroken recovery from bulimia.

For more information, visit Caroline Miller’s website.

Contact Info for Caroline Miller

Web address: http://www.carolinemiller.com/

Travels from: Washington, DC

Phone: (214) 543-0844

Social Media links:

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Resources Mentioned by Caroline Miller:

 

The moments that make champions | Caroline Adams Miller | TEDxGramercy

Episode 184: Soul Health – Interview with Dr. Katherine T Kelly

Pioneer of Soul Health

Bill Ringle and Katherine T Kelly discuss the “Soul Health Model” of gaining insight and strength to apply in our business and personal life.

Expert Bio

Dr. Katherine T. Kelly, Ph.D., M.S.P.H. has gone from the convent to Krispy Kreme in her career as a holistic health psychologist. She was named “the Pioneer of Soul Health” in 2013 after the publication of her book, Soul Health: Aligning with Spirit for Radiant Living, which has been featured on over 130 national and international radio shows and podcasts. She is a licensed health psychologist, consultant, author, speaker, and transformational travel leader.

She completed her Bachelor’s Degree in Psychology from the University of Southern Colorado (1992), and both her Master’s (1995) and a Doctorate in Counseling Psychology (1999) from Indiana State University. She also earned a Master of Science in Public Health degree (2000) from the University of Missouri-Columbia where she completed a Post-Doctoral Fellowship in the university’s Department of Family and Community Medicine, a top-rated residency training center for physicians. She has received specialized training from the Mind-Body Medical Institute of Harvard University, as well has been trained in various holistic, natural health and spiritual methods of healing. Dr. Kelly has authored several academic publications and is an ongoing contributor to local health and wellness magazines. She provides classes, workshops, and retreats throughout the United States and offers “Soul Health Journeys”—transformational travel excursions—throughout the world. The revised second edition of her book, Soul Health: Aligning with Spirit for Radiant Living will be available May 12, 2018.

Her career has taken her from being recruited to work for a Catholic convent, to a professor at a well-known medical school, to a psychologist, author, and speaker.

For more information, visit Dr. Katherine T Kelly’s website.

Contact Info for Dr. Katherine T Kelly

Web address: https://www.drkatherinetkelly.com/

Travels from: Winston-Salem, NC

Phone: (336) 406-8431

Contact:

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Resources Mentioned by Dr. Katherine T Kelly:

Episode 183: The Road to Excellence: Featured Interview with David Mattson

President and CEO of the Sandler Organization

Bill Ringle and Dave Mattson discuss some of the crucial blind spots to building a successful business, as well as the 6 phases of the Excellence Process: Planning, Positions, People, Processes, Performetrics, Passion.
Key points that you’ll learn from this interview:
  • Growth is continuous, so training to succeed should also be continuous
  • You have to become comfortable talking about money to reach higher levels of success as a small business owner
  • Surprising how many companies fail to take advantage of creating an onboarding playbook for success and the many forms it can take
  • How a sales manager can successfully link an employee’s personal and corporate goals
  • The 6 P’s in the Excellence Process

Interview Insights

Click to Read the Show Notes

2:14 How his grandfather inspired Dave to have a strong work ethic.

3:55 “I came from a family of non-sales people.”

5:26 The importance of putting your own personality into sales.

5:39 How Dave started working with David Sandler.

7:09 Characteristics of entrepreneurs who need outside help

8:04 Why it’s essential for a team of sales people to use the same sales language.

9:54 How to recognize when you have a blind spot and what to do about it.

10:30 “Being an entrepreneur, it’s a lonely business.”

11:10 “People will work harder for themselves than they will for you.”

12:06 “In order to link the corporate goal to the personal goal, you should sit down and have a conversation that would look something like this.”

14:09 “Do you know the top 2 or 3 goals for the people who work for you? If not, you have a blind spot.”

15:21 “If you’re working on the business it’s really tough to work on the business.”

15:45 How having best practices allows your employees to mimic success.

17:06 “If someone’s stepping into that role, i want them to produce at the same level as the person who’s leaving that role.”

17:17 The 6 “P’s” in the excellence process.

18:19 “Where I want to be then affects where the company will be.”

22:12 How to set up your company’s practices so that if the leader or a pivotal employee leaves, the company isn’t paralyzed.

24:31 The Lightning Round

Expert Bio

David Mattson is the CEO and President of Sandler Training, an international training and consulting organization headquartered in North America. Since 1986, he has been a trainer and business consultant for management, sales, interpersonal communication, corporate team building and strategic planning throughout the United States and Europe. A Wall Street Journal bestselling author, his new book is The Road To Excellence: 6 Leadership Strategies To Build a Bulletproof Business.

For more information, visit David Mattson’s website.

Contact Info for David Mattson

Web address: https://www.sandler.com/about/our-story/dave-mattson

Travels from: Owning Mills, MD (Baltimore area)

Phone: 410-653-1993

Contact:

LinkedIn Twitter

Resources Mentioned by David Mattson:

Redeem Your Sandler Class Crash Offer: 

Click here to redeem your complimentary sales class with the Sandler Corporation!

Just message a nearby Sandler Training Center and say “I listened to Dave and Bill on the My Quest for the Best podcast, and I want to crash a class!”

Thanks so much for this generous offer, Dave!

  

Episode 182: Total Health Mastery – Interview with Arnoux Goran

Founder of Total Health Mastery USA

Bill Ringle and Arnoux Goran discuss the high costs of emotional baggage that we and our staff carry and the freedom and better performance that await once we release those burdens.
Key points that you’ll learn from this interview:
  • How to tell if you’ve actually gotten rid of negative emotional programming
  • Why you should learn to see your business as a mirror
  • The 7 Steps to Reprogramming Yourself
  • The difference between beliefs and thoughts/emotions
  • How to figure out what emotions stand in your way of being successful
  • What it means to be present in your body

Interview Insights

Click to Read the Show Notes

1:49 How Arnoux’s grandfather’s tendency towards helping inspired him as a youth, and his difficult upbringing gave him the life experience he needed to write his new book, The Answer.

3:51 How to test if you’ve rid yourself of negative programming.

5:16 “You don’t have to remember anything that happened to you to use the 7 steps to delete old programs, all you have to do is feel the emotion that you’re dealing with now.”

6:01 “You’re not the old anger, old fear, old sadness, old guilt, old shame.”

7:01 “We have to come from a different position to truly take the power and change our business.”

9:13 “If we could release our anger, we would then see reality as it is.”

9:44 “The seven steps is the basic manual for how to access programs on the computer and delete ones you don’t want.”

9:50 The 7 Steps to Reprogramming Yourself

11:03 Why it’s more difficult to eradicate a negative emotion that’s been around for decades.

11:35 “The human mind is most susceptible to unconscious programming up until ages 8-13.”

12:55 “Conscious beliefs are what you choose to believe, it’s what you choose to think about as reality or about life.”

13:15 [Paraphrasing Dr. Judd] – “It’s not that you have too many thoughts, it’s that you think the same thoughts every day.”

14:32 #upgradeyourpersonalplaylist

16:36 How Arnoux helped unblock a client who just couldn’t finish writing a book.

17:24 “Some of the unconscious programs we remove actually relate to many areas.”

18:39 Why it’s impossible to simply ignore your unconscious thoughts.

19:53 Questions to figure out what’s in your way of being successful.

22:18 3 ways to evaluate what emotions you’re experiencing.

24:05 The importance of quieting the mind.

25:36 Lightning Round

Expert Bio

Arnoux (are-know) Goran is the founder of Total Health Mastery USA and the inventor of The 5 Step Emotional Eraser: How to Cleanse the Body Without Cleansing Reactions and How to Overcome Addictions Without Willpower.

Arnoux’s difficult upbringing and an unforgettably traumatic experience led him to seek out ways to heal himself and to stop replaying the patterns of poverty, starvation, and depression from his childhood. After years of research, hard work, resilience, and prayers he finally “cracked the code” of the human mind and invented The 7 Steps to Reprogramming Yourself, designed to unlock the unconscious mind and remove old repeating negative thoughts and emotions.

He also designed the seminar series, Total Health Mastery which boasts over 20 courses. A few live events are offered each year. Arnoux has written over 20 books or mini-books which are only available in THMU. He has been a speaker on TV, Radio, at Fortune 500 companies and at major universities.

Arnoux earned his B.S. in Business Administration from the University of Washington and then took two years of pre-med courses at UW. He is a black belt in Martial Arts and became an instructor under the tutelage of Grandmaster Won Kuk Kim, son of Bok Man Kim, co-founder of Tae Kwon Do and author of Practical Tae Kwon Do. He went on to assist in opening several successful Martial Arts schools.

For more information, visit Arnoux Goran’s website.

Contact Info for Arnoux Goran

Web address: https://totalhealthmasteryusa.com/

Travels from: Santa Monica, CA

Phone: (858) 245-9926

Contact:

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Resources Mentioned by Arnoux Goran:

Moses Durazo 

Episode 181: Guide to Winning Clients – Interview with David A. Fields

Founder of Ascendant Consulting

David Fields and Bill Ringle discuss proven methods to winning clients for consultants.

Key points that you’ll learn from this interview:

  • Tried and tested ways of getting more prospects
  • What it means to have “learning conversations”
  • The number one attribute of a right prospect
  • How to know it’s time to upgrade your network
  • The 5 marketing musts in consulting.
  • How to set a basic dashboard to measure outreach
  • A better way to ask for referrals
  • The significance of putting your client first

Interview Insights

Click to Read the Show Notes

1:52 What David is excited about in his life and business right now.

2:10 “One of the benefits of running a small business is that the practice serves you if you do it right.”

3:28 How having a book in accessible spaces leads to an influx of inquiries.

4:15 What it means to have a learning conversation

5:21 “In order for me to remain a thought leader in consulting I have to talk to people and understand what they’re doing.”

5:58 Why David is interested in how people have failed.

6:51”You have to be willing to admit you don’t know, and you need to have a genuine desire to learn.”

7:44 “The obstacles are all internal.”

8:54 Why if you’re targeting smaller company prospects, you need to make sure they have big issues.

11:14 “The place to start is not by defining your target.”

11:20 “The number one attribute of a right prospect is that you can reach them.”

12:32 Why you need to reach the influencer and the decision maker and make A1 relationships.

13:47 Trade associations and the 5 marketing musts in consulting.

14:40 How David helped a small firm explode their business through trade associations.

16:14 Why trade media is still relevant.

17:18 Ways to measure the success of your outreach.”

18:08 “There’s a difference between goals and behaviors.”

20:10 “Most people absolutely suck at asking for referrals.”

21:53 “People who are interesting are people who are doing things.”

22:53 “Consulting is not about you.”

24:29 How you interact with people everyday, how you respond, affects your business.

25:49 “We are wired to think about ourselves.”

25:59 Lightning Round

 

David Field’s Bio

David A. Fields works with boutique consulting firms and individual consultants across the globe that are eager to accelerate growth, increase profit and create lucrative, lifestyle-friendly practices. He has guided consultancies ranging from one-person startups to the consulting divisions of some of the world’s largest companies.

David still advises corporate clients too. After climbing the ranks to become a partner at a prestigious consulting firm in Connecticut, David co-founded Ascendant Consulting, where he has attracted clients such as Abbott Laboratories, Church & Dwight, FMC, Warner Home Video, and many others.

David’s books include Amazon’s highest-rated book on the business of consulting released in the past 20 years: The Irresistible Consultant’s Guide to Winning Clients.

He also leads the Ascendant Consortium, a unique, “general contractor” model in which David acts as both a client and consultant on the same project. The consortium now includes more than 150 consultants whose clients are a Who’s Who of the global business world. The Ascendant Consortium was a breakthrough for David professionally, and in this model high-dollar, high-margin projects are the norm.

David received his Bachelor’s and Master’s degrees from Carnegie Mellon. (Go plaid!) He is a hockey fanatic and eats egregious amounts of chocolate.

For more information, visit David Field’s website.

Contact Info for David Fields

Web address: http://davidafields.com

Travels from: Ridgefield, CT

Phone: (203) 438-7236

Contact:

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Resources Mentioned by David Fields:

   

How to Talk So Kids Will Listen & Listen So Kids Will Talk

Episode 180: Cadence – Featured Interview with Pete Williams

Entrepreneur Advisor and Marketer

Pete Williams talks with Bill Ringle about how to add repeatable, understandable 10% wins in your business growth based on Cadence: A Tale of Fast Business Growth.
Key points that you’ll learn from this interview:
  • Pete Williams’ “7 Levers” approach to business growth
  • How telling a story can make a dry business topic become infinitely more interesting.
  • Why it’s important to step back and ask “What really drives profit in a business?”
  • The reason why focusing on achieving 10% wins is more sustainable long term.
  • Pete’s trusted tools for split testing

Interview Insights

Click to Read the Show Notes

1:53 Pete describes the impact business greats Richard Branson and Bill Gates had on his young entrepreneurial mind.

3:55 What Pete’s early retail jobs taught him about running a business.

5:36 “I’m a really big believer in stories.”

7:30 Summary of the relationship of JJ the bike store owner and Charlie the mentor featured in Pete’s book Cadence.

8:43 Why so many business owners deal with the “little feeling of overwhelm.”

9:02 “Most people don’t realize the need for that skill set before it’s too late.”

10:23 “What really drives profit in a business?”

11:15 “You don’t have to double your leads or double your traffic to get a 2x profit. You can [instead] increase 7 areas by 10%”

13:53 The impact of small wins.

14:57 The 7 Levers approach to business growth.

16:30 “All you need to do is increase each of those [levers] by 10%.”

17:49 “There’s only 7 things that grow profit, and only 7 things you have to manage, and measure.”

18:51 Tools you can buy to help manage and measure these levers.

20:14 Why you shouldn’t overcomplicate managing these levers.

20:37 “One of the reasons people think it’s scary is because they don’t want to look at the numbers in two months time and see minimal growth.”

21:31 “Small wins are what you need.” 

25:25 Why you should engage your whole team to work on increasing the levers together.

26:41 Pete’s trusted split testing tools. 

29.51 You shouldn’t change tools that are working just because you’re bored with it.

30:45 The Lightning Round!

Expert Bio

Pete Williams is an entrepreneur, advisor, and marketer who Forbes recently called, “one entrepreneur today that every marketer should be modeling,” while Inc. describes him as, “a savvy marketing strategist.”

A Southern Region Finalist in the Ernst & Young Entrepreneur of the Year Program, a Small Business ICON (Best-in-Class) Recipient, and an Australian Business Award Winner for Marketing Excellence, he is the co-founder of numerous businesses across varying industries—from telecommunications services to e-commerce.

Having been referred to as “Australia’s Richard Branson” in media publications, Pete first made a name for himself when, at age twenty-one, he sold Australia’s version of Yankee Stadium, the Melbourne Cricket Ground, for under $500—which you can read about in his first book, How to Turn Your Million-Dollar Idea Into a Reality (2007).

Pete’s companies include Infiniti Telecommunications, SimplyHeadsets.com.au, SpringCom Telecommunications, and Preneur Group (www.PreneurGroup.com), an advisory-consulting firm that guides business owners through the process of increasing profits, margins and other key indicators by using the 7 Levers approach to business growth.

For more information, visit Pete Williams’ https://cadencebook.com/.

Contact Info for Pete Williams

Web address: http://www.preneurgroup.com/

Travels from: St Kilda, Vic, Australia

Contact:

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Resources Mentioned by Pete Williams:

Buy Pete’s Book, Get the AudioBook for Free! 

Richard Branson

Bill Gates

Episode 179: Back in Control – Interview with Dr. David Hanscom

Orthopedic Spine Surgeon at Swedish Medical Center, Co-director of the Swedish Neuroscience Specialists Prehab Program

Bill Ringle and David Hanscom discuss how to overcome the true underlying causes of workplace anxiety to get back in control.
Key points that you’ll learn from this interview:
  • Some of the challenges physicians face when dealing with the stress of the industry.
  • How Dr. David Hanscom overcame the symptoms of stress suppression by creating “play pathways”
  • Why it’s important to see challenges as opportunities rather than burdens to be avoided. 
  • The “Ring of Fire” strategy for overcoming anxiety
  • The significance of the mirror neuron effect

Interview Insights

Click to Read the Show Notes

2:30 David recounts how his father, who was also a doctor, inspired him to grow up to become a physician.

3:15 “Spine surgery has changed dramatically over the last 30 years.”

4:03 Some of the challenges physicians face when dealing with the stress of the industry.

5:00 “What happens when you suppress stress, your body chemistry is still adverse, and people get sick.”

5:54 How David’s tendency to suppress stress led him from having no anxiety to having severe migraine headaches and panic attacks.

7:09 David recounts the symptoms of stress repression.

8:43 “Thoughts have the same effect on the brain as these physical threats do.”

11:19 How to redirect your inner stressful thoughts to a more positive outlook.

12:55 “There’s a positive link between sustained stress and auto-immune disorders.”

14:00 “Anxiety is the pain. Whether it’s a physical threat or a mental threat, anxiety is the pain.”

16:01 The Ring of Fire metaphor for dealing with stress and anxiety.

16:55 How David learned to enjoy every aspect of his job – “Pain pathways are permanent, but so are play pathways.”

19:15 “The bigger the adversity, the bigger the chance to practice the tools.”

19:47 Why it’s important to see challenges as an opportunity rather than a burden.

20:45 “If you’re not sleeping, this entire project is out the door, nothing works.”

23:03 Why David insists his patients don’t complain about their pain.

25:15 The mirror neuron effect.

26:35 David describes his morning mindfulness routine.

Expert Bio

Dr. David Hanscom is a board-certified orthopedic surgeon specializing in the surgical correction of complex spine problems in the cervical, thoracic, and lumbar spine. He has expertise in adult and pediatric spinal deformities such as scoliosis and kyphosis. A significant part of his practice is devoted to performing surgery on patients who have had multiple prior spine surgeries.

His earned his medical degree from Loma Linda University in 1979. His residency training began with internal medicine in Spokane, WA from 1979-1981. He has been performing complex spinal surgery since 1986. Around 2001 he began to share his own stress management tools with his patients that were in pain but had no indications for surgery. He also had spent most of his career with rehabilitation physicians learning non-operative care. By 2006 a structured spine treatment protocol evolved called the DOC project (Direct your Own Care). His book, Back in Control: A Surgeon’s Roadmap Out of Chronic Pain is the basis of the structured spine care program.

He is the founder of the Puget Sound Spine Society, which was formed in 1987. It is a non-profit educational group, which provides a regional forum for physicians from multiple specialties to share ideas regarding optimum spine care.

For more information, visit David Hanscom’s website.

Contact Info for Dr. David Hanscom

Web address: http://www.backincontrol.com/

Travels from: Seattle, WA

Phone:(206) 890-1892

Contact:

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Resources Mentioned by Dr. David Hanscom:

The Ring of Fire 

Episode 178: The Efficiency Paradox – Interview with Edward Tenner

Scholar of the Smithsonian’s Lemelson Center for the Study of Invention and Innovation

Bill Ringle and Edward Tenner discuss the “Efficiency Paradox” and how it impacts business owners in practical ways.

Key points that you’ll learn from this interview:

  • The danger with relying too much on automated resume scans.
  • What to watch out for with the “tyranny of metrics” and how to counter it.
  • What false positives distort in medical tests and procedures.
  • How to recognize when efficiency has been pushed too far and what to do to protect your interests.

Interview Insights

Click to Read the Show Notes

2:18 How Edwards elementary school librarians socialized him into the love of books and the love of reading.

2:53 “I’m really an opinion writer and an interpreter.”

3:28 “Once people understand the historical background they have more confidence in dealing with the present.”

5:09 “You can think of this as a continuous R&D Laboratory.”

5:49 “The point of the book is that too much focus on short-term efficiency can make us less efficient in the long run.”


6:20 The art of inspired inefficiency

8:21 “I think too much reliance on Amazon means it’s very easy for someone to get into a groove, to have lots of things recommended that are sort of like what they had before.”

11:07 The importance of having a diversity of skills and mentalities in the workplace. 

11:37 The concept of peripheral vision, and the importance of creating opportunities for resourceful people.

13:13 “Sometimes if you’re focusing too much on the algorithm, you’re overlooking the opportunities for creative change.”

16:23 How to be intentional when using search engines.

17:12 “Find a well-established site and form a relationship with it.”

19:19 “When you’re evaluating anything based on metrics, it really pays to see what kinds of compromise might have been taken.”

20:49 “There are a lot of problems in the feedback of medical efficiency.”

23:49 “The most important thing for me in medicine is to be sure that the style of the doctor that you’re working with is a style you are comfortable with.”

Expert Bio

Edward Tenner is a distinguished scholar of the Smithsonian’s Lemelson Center for the Study of Invention and Innovation and a visiting scholar in the Rutgers University Department of History. He was a visiting lecturer in the Humanities Council at Princeton and has held visiting research positions at the Institute for Advanced Study and the University of Pennsylvania.
His essays and reviews have appeared in The New York Times, The Washington Post, The Wall Street Journal, The Atlantic, Wilson Quarterly, and Forbes.com. He has given talks for many organizations, including Microsoft, AT&T, the National Summit on White Collar Crime, the Smithsonian Associates, and TED.
His book, Why Things Bite Back: Technology and the Revenge of Unintended Consequences, written in part with a Guggenheim Fellowship, has been translated into German, Japanese, Chinese, Italian, Portuguese, and Czech.

For more information, visit Edward Tenner’s website.

Contact Info for Edward Tenner

Web address: http://www.edwardtenner.com/ and you can contact Edward Tenner regarding a speaking engagement via Leigh Speakers.

Travels from: Plainsboro, NJ

Phone: (609) 273-0051

Contact:

LinkedIn Twitter

Resources Mentioned by Edward Tenner:

  

 

Chris Clearfield

Episode 177: Meltdown: Interview with Chris Clearfield

Founder of System Logic, Co-Author of Meltdown

Bill Ringle and Chris Clearfield discuss the remarkable simplicity that can avert catastrophic business disasters, applicable of organizations of all sizes.
Key points that you’ll learn from this interview:
  • Complexity is unavoidable, so here is how to think about it in order to manage it successfully.
  • Why it is important to consider how many things have to go RIGHT for your project to succeed.
  • The importance of developing a test and feedback cadence in your work.
  • The myth of the open door policy.
  • How a Toronto hospital cut down unnecessary (and costly) x-rays by changing their protocol

Interview Insights

Click to Read the Show Notes

2:41 Chris tells about the time when a physics professor took the time to explain a difficult subject to him, and eventually took him under his wing, and the impact that had on his young mind.

3:56 “When you’re doing science, you don’t always have the answer, and sometimes you get an answer that you don’t expect…the world is not a straightforward and linear place.”

4:46 Chris describes his role working for James Street, and using computers to recognize how much things were worth.

6:58 “Once I understood the trading and I understood the infrastructure and the regulatory stuff and the way everything came together, I switched to a role where I was looking at these bigger questions of risk.”

9:00 How reading about aviation infrastructure, or lack thereof, in Asia allowed Chris to see the complexity inherent in the system.

9:24 “Why do some organizations do a great job of making decisions in really complex environments and managing risk and others do not?”

9:58 “Aviation has figured out how to manage some of these risks prospectively.”

11:00 The genesis of starting his own firm.

11:57 Chris recounts his interest in the BP oil spill. “I was really interested in understanding what happened, and as I dug in more and more…I became fascinated with how the accident happened.”

12:37 “The greatest environmentalist in the last 50 years, might’ve been someone at BP who said, ‘No, this isn’t the right way to do this.’”

13:53 The reason to buy down risk. “There are things happening in the world that [people] don’t quite understand that will affect their business.”

15:18 The importance of preparing for the “knock-on” consequences.

15:58 “It’s not about figuring out what hatch to close, it’s about developing a different perspective and saying: ‘Oh, these things might interact in a way that causes a big problem.’”

16:24 “We wear a seatbelt not because we know the exact kind of accident we’re going to get into, we wear a seatbelt because we want to protect ourselves regardless of the accident.”

17:34 On the post-disaster case study. “I think what that training did was give them the confidence they needed so that they were able to, the next time these things came up, not only deal with it in real time but see the precursors.”

19:12 “In this day and age, there is so much more interconnectedness and complexity.”

20:02 How the Meltdown Quiz can you help you think better about your existing systems. “How many things in this project have to go right for this project to succeed?”

22:28 “We need to add structure to our thinking…we do a lot of work with leaders to help them develop a process to add that structure to their thinking.”

23:05 How to avoid falling into the trap of making the situation more complex than it needs to be.”

26:10 What it means to, as Cal Newport named it, “do deep work.”

27:16 How Chris tracks his deep work hours.

27:53 “I realized that my morning routine with my five-year-old son looked a lot like a crisis.”

30:44 Why you should start your meetings a little bit differently.”

33:18 How doctors in Toronto figured out that asking patients a handful of questions could quickly determine whether or not the patient needed an x-ray.

35:00 “An open door policy is not enough.”

37:25 Chris’s three big takeaways.

Expert Bio

Before starting System Logic, Chris worked as a derivatives trader at a prestigious proprietary trading firm focused on understanding and hedging risk. After years as a trader in New York, Tokyo, and Hong Kong, his role matured from trading to analyzing the financial and regulatory risks inherent in the business of technologically complex high-speed trading to devising policies that mitigate those risks.

He co-authoredMeltdown: Why Our Systems Fail and What We Can Do About It with András Tilcsik, a Toronto business-school professor, to tell us how and why.

He graduated from Harvard College, where he studied physics and biology and is a licensed commercial pilot. He now lives and works in Seattle, WA with his family.

For more information, visit the Rethink Risk website.

Contact Info for Chris Clearfield

Web address: https://www.rethinkrisk.net/

Travels from: Seattle, WA

Phone: 646-543-4250

Contact:

LinkedIn 

Resources Mentioned by Chris Clearfield:

Meltdown Deep Work

Take the Meltdown Quiz! 

Featured Interview with Cal Newport 

 

Episode 176: A Life Worth Living – Interview with Carla Feagan

Author of A Life Worth Living

Bill Ringle and Carla Feagan discuss going beyond your comfort zone to create a life worth living and a business worth leading.

Key points that you’ll learn from this interview:

  • Carla’s best advice: open yourself up to opportunities
  • Contrasting the conditions in Cambodia and Vietnam with day-to-day troubles in US-based businesses
  • What one client did who was not feeling worthy of financial success

Interview Insights

Click to Read the Show Notes

  3:14 “I knew nothing about the business or the industry, I just jumped in and did it.”

4:03 How Carla’s decision to eliminate her need to constantly save money she freed her self up to have more adventures and new experiences.

6:04 How Carla’s close friend encouraged her to write the book. – “You need to allow people to see that they’re not the only ones who have gone through traumatic circumstances in their life.”

7:20 On Writing the Book – “It was a truly cathartic experience because it allowed me to piece my life together.”

8:45 Why Carla would change nothing about her tumultuous past in light of her brilliant present.

9:40 “When I came back [from my trip] I didn’t want to jump back into the old world of making money just to be making money, I wanted to do something that I was passionate about. And I realized that would be something that would give back to people.”

11:31 How Carla’s traumatic childhood gave her a negative sense about herself that she had to overcome as an adult, especially concerning her relationships.”

13:05 Carla’s tips for overcoming subconscious self-sabotage.

15:10 How Carla was able to help a client see a 20% increase in his business after a 2.5 month coaching investment with her.

17:10 The question business owners should ask – “Is there something from the past stopping me from getting to my next step?”

17:48 How Carla’s experiences in Vietnam, Cambodia, and Eastern Africa reshaped her worldview.

20:56 “It was the internal strength of the people that really resonated with me.”

22:06 “By being able to take yourself out and actually visiting and seeing those places and feeling the energies around there, it really does make a difference.”

23:45 “Most people find passion by being able to help others.”

25:23 “Look for ways you can give back, even to the community you’re in.”

26:13 Carla’s tips for staying on track and productive. – “I decide what my day is going to be like.”

Expert Bio

Carla Feagan was born in Changi, Singapore on a British RAF Base. After Singapore, her family moved to England and then to Canada when she was 7. Carla has lived all over Western and Central Canada including ten years in the North West Territories. She holds an honors degree in Computer Systems Technology and has been a speaker at Microsoft World Wide Partner Conferences. She has been acting CFO of a hospital and an airline and owned her own businesses. Carla also has over 20 years of research in order to set herself free from her past. In 2015, she left her job to experience her own EAT, PRAY, LOVE journey to 21 countries for a year. Carla currently lives and works remotely from Playa del Carmen, MX, understanding the true value in creating the life you want.

 

For more information, visit Carla Feagan’s website.

Contact Info for Carla Feagan

Web address: http://www.carlafeagan.com

Travels from: Carmen, Mexico

Phone:(707) 969-7972

Contact:

 Facebook Twitter

Resources Mentioned by Carla Feagan:

Episode 175: Life’s One Law – Interview with Dr. Phillip Agrios

Author of Life’s One Law

Dr. Phillip Agrios and Bill Ringle discuss a novel 6-step problem solving blueprint that guides business owners away from past troublesome decisions and tendencies and towards better closing rates, healthier management communications, and stronger business relationships.

Key points that you’ll learn from this interview:

Click here to take the What’s Your Sabotaging Trait and Its Antidote Quiz! 

  • A turning point from being at a low with great physical distress (carpel tunnel syndrome for a chiropractor), financially, maritally, and discovering a method to understanding and reversing those conditions.
  • How this method helped a lawyer who was unaware of his need for systems before he could grow his practice further
  • How the first draft of this book was written in 2 weeks
  • How it is a curable symptom to stay stuck in a particular “season” without guidance to transcend it.

Life's One Law

Interview Insights

Click to Read the Show Notes

4:20 What it is to have a sabotaging trait, and to find its antidote. –  “It’s there to really help us to get to the next level.”

6:49 The steps which led Dr. Phillip discover the 6 step blueprint.

8:30 “The steps are cyclical, you can start anywhere.”

9:00 Dr. Phillip explains the the six seasons and what each of them mean – Summer, Harvest, Autumn, Winter, Relinquish, and Spring.

11:14 How Dr. Phillip helped a salesman who had a tendency to give too much information away.

14:10 Dr. Phillip recounts the case of a scatterbrained client  – “Once he started going through a system, he became less overwhelmed.”

14:38 [The reason why some people don’t become successful] – “It’s more painful for them to become successful than to stay where they’re at.”

17:17 Dr. Philip describes the process of writing the book, and how the first draft only took two weeks.

18:47 [Case study of a single mom-trepreneur] “What she was doing in her personal life, she should be doing in her business, and what she was doing in her business, she should be doing in her personal life.”

20:18 “You don’t have to wait for the world Autumn to do Autumn things, it’s within yourself that these things are happening.”

21:53 How Dr. Phillip wrote a book in two weeks, and how he implemented his antidote to make it work – “I made sure that I had planned out that this is what I’m going to do per so many hours.”

23:54 “Don’t get upset with yourself, the sabotaging trait is there to help you.”

Expert Bio

Dr. Philip Agrios has transformed the trials and hardships of his own life experiences into a positive vision and important roadmap for the rest of us. After over two decades and thousands of patients, his discovery of Nature’s Blueprint contained within Life’s One Law uncovers our sabotaging trait and the antidote to switch it off for more productivity in business and more freedom in our life.

He now works with business owners, executives and sales professionals worldwide to help them to get out of their way and achieve their dreams.

For more information, visit Dr. Phillip Agrios ‘s website.

Contact Info for Dr. Phillip Agrios

Web address: www.dragrios.com

Travels from: Jackson, NJ

Phone: (732) 598-9917

Contact:

LinkedIn Facebook Twitter

Resources Mentioned by Dr. Phillip Agrios:

Episode 174: 99 Wows of Creativity – Featured Interview with Randi Brill

Chief Creative Officer for QuaraCORE

Randi Brill and Bill Ringle discuss the practical aspects of creative design for small business owners.

 

Key points that you’ll learn from this interview:
  • How Randi’s mother nurtured a creative, empowered mindset for her children
  • The question that every manager should ask to gain more clarity: “What problem are we really trying to solve?”
  • A behind the scenes peek at what happens at a “creativity lab” for businesses
  • What makes creativity intimidating and what you can do about it so that you’re tapping your people’s creativity
  • How trade show managers benefit from JIT design that builds upon their work

Interview Insights

Click to Read the Show Notes

2:17 The two mantras that Randi’s mom held when Randi was young.

2:44 “What gets positive reinforcement is what you pursue.”

4:30 Randi describes all the early creative jobs she held that fostered her young entrepreneurial spirit.

6:03 “Creativity for business and entrepreneurs is different than art for art’s sake and fine artistry, and it’s very much driven to solve business strategy and problems.”

7:05 “Design, when it’s done well, enhances whatever the content and message needs to be. When design is not done well, it’s decorating.”

8:20 “I’m a mapmaker, I draw pictures.”

10:15 “It’s so hard when you are in your business to look at your business.”

11:07 Why a designer or design team is uniquely positioned to assist a company in solving their content strategy issues.

15:11 Why everyone at Randi’s creative lab wears a coat and goggles.

16:54 Randi’s design team’s first step when working with new clients is determining their underlying set of priorities.

18:40 “A lot of people look for answers. The best way to get to the answers is to have the right questions.”

21:08 Randi explains why each of her company’s “labs” last for two days.

21:40 “People always make a better decision when they’re given viable choices from which to make that decision.”

22:15 “Creativity isn’t something that a lot of people are comfortable with.

23:46 The importance of complete client confidentiality.

25:06 Randi tells about an unconventional creativity lab that led somewhere different than the client was expecting.

27:43 “I’m not coming in as the outside bad cop, I’m coming in with very clear glasses to look at what’s been done, to understand why suddenly no one’s happy.”

29:09 “No one should be reading a powerpoint.”

30:56 “There are lots of ways to be right.”

36:09 “It’s about trusting that you’re hiring people who are there to complement your strengths.”

39:05 “I’m up until 2AM most days making my own luck.”

Expert Bio

At 14, Randi Brill announced she was going to be in charge of something—and she has been in charge of many creative “somethings” ever since.

In 1982, armed with only her recent BFA in Graphic Design from Carnegie Mellon University, $57 and a fierce drive to succeed, Randi launched her first company, Quarasan—and she’s launched many successful companies since. Randi grew this design sole proprietorship into a multi-million dollar educational design and development firm, serving the nation’s largest educational publishers.

In 2014, Randi transitioned Quarasan into QuaraCORE, her thriving design agency in Chicago. QuaraCORE focuses on the CORE creative offerings that Randi and her team are known for—and adore. Randi defines herself as a “simultaneous entrepreneur.” Rarely content with a linear progression of companies, Randi can often be found at the helm of at least two businesses at once.

In July 2017, Randi released her first book, 99 CREATIVE WOWs: Words of Wisdom for Business in both softcover and e-book forms to capture and share her business expertise and creative strategies under her own Randiland Press imprint. She’s currently creating 99 companion podcasts to underscore the strategy and application of each WOW. In November 2017, the 99 Creative WOWs for Business Podcast episodes are slated to start releasing on i-Tunes, Stitcher, and Google Play.

In her roles as Chief Creative Officer for QuaraCORE, Randi “lives” her WOWs each day. She uses these compelling life lessons and sound business principles to energize and jumpstart her clients’ creative visions in QuaraCORE’s vibrant problem-solving “Creativity Lab.” As the Creativity Lab Guru, Randi dons her lab coat and goggles to dream up creative solutions for robust and complex business challenges with clients across a range of industries. A vital part of all her work with clients, Randi also uses her 99 WOWs to inspire both seasoned staff and new interns and to personally support family and friends. In all cases, Randi applies both her creativity and her wisdom to “create great new results that help others soar to success.”

In 2012, Randi founded Teacher Peach, LLC, a snappy e-commerce retailer with one focus—recognizing and rewarding teachers and students with amazing teacher gifts and motivating classroom materials. As the company’s Chief Peach, she essentially built this company from the ground up and personally designed its products—on her own dime (if only it were just a dime!). She was determined to learn the ropes of e-commerce and nonprofit givebacks first-hand. What began as an entrepreneurial learning experience has grown into a highly successful e-commerce company, selling over 250 products exclusively on Amazon, with multiple top sellers on that competitive marketplace. In addition, Teacher Peach gives back! 10% of the profits from every sale go into its Teacher Peach Seeds Fund to support a range of charitable initiatives focused on confident and creative kids.

Randi’s also an avid and entertaining speaker, podcast host, author and blogger—the latter activities occurring most often from 1 to 3 am in the morning when she’s still wide awake and working—to create her own luck. Stay tuned; Randi’s just warming up.

For more information, visit Randi Brill’s website.

Contact Info for Randi Brill

Web address: https://www.quaracore.com/

Travels from: Philadelphia, PA

Phone: (610)-566-5656

Contact:

LinkedIn

Resources Mentioned by Randi Brill:

Episode 173: How to Hire A Players: Featured Interview with Eric Herrenkohl

President of Herrenkohl Consulting

Eric Herrenkohl talks with Bill Ringle about how to hire A-Players for Small Business Leaders.

Key points that you’ll learn from this interview:

  • The fatal flaw of treating hiring as a transactional process
  • Understanding that outstanding performers often need to be managed and supported differently than others
  • Recruiting is a critical leadership skill
  • The magic of involvement leading to buy-in
  • The precaution that C-players may be able to sell themselves better than A-players
  • The best questions to ask to discover the real responsibilities that a candidate undertook
  • How to coach your team to find the best fit for the role without worrying about offending candidates (you’re actually doing them a service, too!)
  • Even very good businesspeople have blind spots that can limit their effectiveness (in hiring as well as in performing)

Interview Insights

Click to Read the Show Notes

3:04 Eric discusses what it was like meeting Bob Perkins at YoungLife.

3:19 “Great leaders lead other leaders.”

4:01 “If you want to hire and keep great people then you’re going to have to be prepared to invest in a few and have that team be the core that impacts the many.”

6:08 Why “A Players” can sometimes be difficult.

7:48 “I think there’s a difference between disagreeable [people] and people who are behaving poorly because they’re not getting the attention, and not getting treated the way that they need.”

9:25 Why leaders should always have a Plan B when it comes to dealing with toxic A Players.

12:02 “You’ve got to get your whole team involved in recruiting.”

14:25 What it means to have an A Player scorecard, and what the process means for team buy-in of new recruits.

14:51 How asking questions can create a whole new level of employee engagement.

16:23 “We get better at things that we practice.”

18:03 Tested tips and tricks for putting interviewees at ease before and during an interview.

18:08 “The most important interview question is the follow-up question.”

20:54 “What you’re doing as an interviewer is working to ensure a good mutual fit: good for the company, and good for the person.”

22:45 “There are not that many great leaders out there, so if you invest in your own ability as a leader, if you get better as a leader, then you’ll attract other leaders.”

23:25 “I’m committed to finding and hiring the best people that I can.”

23:57 What inspired Eric to write the book How to Hire A-Players.

26:54 “Over the last 6 months the talent markets have gotten hotter, making it harder to find and hire the best.”

27:35 What Eric does to stay productive and on track. 

Expert Bio

Eric Herrenkohl is the President of Herrenkohl Consulting, a consulting and retained executive search firm that he founded in 2002. He works as an advisor to CEOs on building superior leadership teams.

Eric is the author of the upcoming book Crowbar: Pry away top talent, surround yourself with the right leaders, and create the team your customers demand.

His previous book How to Hire A-Players is an Amazon bestseller published by Wiley that is described as one of the top 10 recruiting books of all time by Recruiter.com.

Business Week, Fox News, NBC News, the Toronto Globe and Mail, the Philadelphia Business Journal, the Philadelphia Inquirer, Inc.com, Careerbuilder.com, MSNBC.com, Monster.com, and the LinkedIn Talent Blog have all featured his work.

Eric holds a master’s degree from Covenant Seminary in St. Louis and an undergraduate degree in economics and history from the University of Michigan, Ann Arbor. He and his wife and four children live in the Philadelphia area.

For more information, visit Eric Herrenkohl’s website.

Contact Info for Eric Herrenkohl

Web address: http://www.herrenkohl.com/

Travels from: Wynnewood, PA

Phone: (610) 742-8196

Connect on Social Media

LinkedIn Facebook Twitter YouTube

Resources Mentioned by Eric Herrenkohl:

Bob Perkins – WRTI

Episode 172: Social Media for Business – Featured Interview with Linda Coles

Author, Keynote Speaker, Owner of Blue Banana

Linda Coles talks with Bill Ringle on My Quest for the Best about the use of social media for business growth, emphasizing that when you connect with social media to remember that you’re connecting with other people who prefer authenticity and candor.

Key points that you’ll learn from this interview:

  • The truly hard part about building a website.
  • Why you should consider giving out bite sized teasers of your knowledge.
  • How to determine the size of your audience, and how to go about building it.
  • The social media tactics that people may know about, but don’t use enough.
  • Insider tips for getting more likes, shares, and comments.

Interview Insights

Click to Read the Show Notes

1:55 Linda tells about her goats, fig farm, and her business Blue Banana.

3:45 How a gluten intolerance became the impetus for Linda to build her first website, and eventually allowed her to expand her business to help build website traffic for others.

4:03 “People that build websites know that that’s the easy part, getting traffic to it is the hard part.”

6:12 [On Malcolm Gladwell’s search for stories] – “He doesn’t wait for them to happen, he looks for them to happen.”

7:06 “I like to give freely, I like to give my information away. There’s no point in just keeping that to me.”

8:36 Linda discusses the process of writing her first book and getting it published.

9:43 “You don’t have to give all the tools in your toolbox away, but if you can give them some taster of the sort of information [with which] you can help them.”

12:08 “The one thing you need is distribution, because without a distribution channel it’s not going to go anywhere.”

13:18 Why audience size matters to publishers.

15:33 How one of the women Linda follows is optimizing LinkedIn for her business.

16:37 Why you should do audio recordings of your work.

18:22 “As an individual trying to get your name and your brand moving, think about audio.”

19:10 “People listen to the person.”

22:21 How to generate buzz around your podcast.

23:14 “You do have to have some budget in the early days to get something moving.”

24:04 “All companies need to have a [LinkedIn] company page, but growing your company page is hard work.”

26:00 “Have a great image, and steer away from stock images.”

26:54 “Tell the people what the article is about, for sure, but don’t try to be clever, just be clear.”

28:23 “Try and write something that’s evergreen.”

28:59 How Linda helped a client in the healthcare sector improve their business on Social Media. 

32:52 [The importance of conversation on Social Media] – “Don’t forget that [with social media] you’re talking to other humans.”

Expert Bio

Linda Coles has been in the digital space for many years. She moved to New Zealand 10 years ago, where she first started out on the road as a Regional Manager for an optics chain. She soon realized that freelancing was the better life for her, and gave up working for other people altogether to spend time writing and consulting. Since then, she’s worked with a number of clients, published four books on marketing, and another six books in the suspense genre.

LinkedIn made her an “Influencer” when the program was launched back in 2012, along with Branson and 148 other thought leaders at the time. Last year, she flew out to New York to be a part of Thrillerfest where I met Lee Child and shared a cab to the FBI offices with Heather Graham and Dennis.

She has presented to Transpower, Microsoft, and Fidelity Life among many others and has worked with professionals at major New Zealand companies including Wolters Kluwer, and the University of Auckland Business School and. Her articles have been published on the Huffington Post, LinkedIn, Mashable.com, the NZ Herald, NZBusiness Magazine, Management Magazine, Human Resources Magazine, and Social Media Examiner. She’s also the host of the podcast Tell Us a Story, where she features entrepreneurs and creators who have interesting tales to tell.

For more information, visit Linda Cole’s Website.

Contact Info for Linda Coles

Web address: https://www.bluebanana.co.nz

Travels from: Mercer, Auckland, NZ

Contact:

  

Resources Mentioned by Linda Coles

 

 

Episode 171: H3 Leadership – Featured Interview with Brad Lomenick

Author, President of Catalyst

Brad Lomenick talks with Bill Ringle on My Quest for the Best about H3 Leadership’s implications for small business leaders and their teams becoming more effective.

Key points that you’ll learn from this interview:

  • The benefits of H3 leadership
  • Why introversion and leadership potential aren’t mutually exclusive.
  • How leadership brings out hidden talents, and weaknesses, in people.
  • The importance of having a company culture that encourages two way feedback.

Interview Insights

Click to Read the Show Notes

2:45 Brad discusses his connection to John C. Maxwell.

4:30 How leadership ability was natural to Brad even in his youth.

6:56 [On why leaders can be introverts] – “Just because you’re naturally quiet…doesn’t mean you still can’t lead.”

7:52 Leadership doesn’t mean hogging the spotlight, it means stewardship.

8:26 “If you want to lead, you’re going to have to be responsible for people.”

10:59 The importance of not being a “Darb” leader, and letting the stress of leadership bring out toxic aspects of your personality.

14:43 “Everyone wants to work in an environment where self-awareness is at the forefront of the culture.” 

16:31 “When you’re in charge, no one wants to tell you the truth.”

18:43 “You lead like you were led.”

19:40 “People are looking for a culture that is healthy and customized for them.”

22:39 Why you should invest time in on boarding new team members.

23:27 [How to be proactive during the hiring process] – “The story behind the story matters.”

25:00 “Hire slow, fire fast.”

26:38 [H3 Leadership] – “Be humble, stay hungry, always hustle.”

27:40 – “In writing any book the challenge always comes: ‘How personal are you going to be?’”

29:43 Why it’s so essential to be curious.

30:40 “The best way for you to gain instant credibility is ask a good question.”

35:09 “We bypass ‘why,’ because why is hard.”

38:00 The most surprising thing for Brad about writing the book.

39:37 Brad’s tips for staying on track and productive.

Expert Bio

Brad Lomenick is a producer, entrepreneur, speaker, sought-after leadership advisor, author and longtime president of Catalyst, largely credited with growing the organization into one of the largest and most recognized leadership brands and gatherings in the world. For over 10 years, Brad led the Catalyst Conference and garnered the reputation as a convener of America’s most respected leaders including John Maxwell, Jim Collins, Malcolm Gladwell, Seth Godin, Mark Burnett, Tony Dungy, Marcus Buckingham and Rick Warren, among many others.

In 2013, he published his first book, The Catalyst Leader, and his second book, H3 Leadership: Be Humble. Stay Hungry. Always Hustle., released in September of 2015. A prolific content creator, for eight years Brad hosted the Catalyst Podcast, interviewing change makers from across the globe and attracting hundreds of thousands of listeners per month. Additionally, he frequently blogs about leadership, the next generation, creativity, innovation, social media, teamwork, personal growth, and more on his website, as well as speaking at conferences around the world. He has been featured in TIME, Washington Post, Fast Company, Business Insider, CNN.com, INC, Fox News, Relevant, Religion News Service, and others.

For more information, visit Brad Lomenick’s Website.

Contact Info for Brad Lomenick

Web address: https://bradlomenick.com

Travels from: Bristow, OK

Phone: (404) 931-2297

Contact:

 

Resources Mentioned by Brad Lomenick:

 

 

 

Dr. Ron Stotts

Episode 170: Overscheduled by Success – Featured Interview with Dr. Ron Stotts

Author of Overscheduled by Success

Dr. Ron Stotts talks with Bill Ringle on My Quest for the Best about how very successful leaders recognize the Hero’s Journey and make internal adjustments to create outstanding external results.

Key points that you’ll learn from this interview:

  • How Ron started his inner journey after leaving the Marines and seeking to make sense of the dozens of basic training buddies who never returned from Vietnam
  • An explanation of why it is so important to leave your comfort zone in order to grow as a person, and how staying stuck in your comfort zone limits your ability to make effective decisions for your business and your team
  • What your “big mind” is and how to find it.
  • Overcoming old limitations
  • Ron’s morning routine that helps him stay present with his celebrity clients

Interview Insights

Click to Read the Show Notes

2:32 How Ron went from being a Marine to following his inward journey. “I found I had to let go of all my training to be an all American boy was taking me.”

4:47 Details of Joseph Campbell’s “Hero’s Journey,” on leaving the comfort zone.

5:37 “I realized that comfort zone wasn’t comfortable for me any longer.”

6:08 “The hero’s journey is about taking your life up to the next level.”

6:59 How childhood experience affects the way humans act as adults, especially in regards to their choices and relationships.

7:36 Why people should “quit chasing the symptoms.” Symptoms are indicators of an opportunity to grow.

9:58 How Ron helped a client overcome his communication problems, specifically those surrounding how he communicated anger.

14:35 “Change begins to happen almost immediately.”

17:05 “We are nothing but energy. That’s physics, not metaphysics.”

18:07 Why lobsters, and humans, need to take the time to “shed their shell.”

19:24 Ron describes the Big Mind. – “The quieter my mind got, the more depth I had in my life.”

22:34 How Ron used Big Mind to create a $1M Japanese Garden.

24:01 “Most people think in terms of working harder. I think in terms of accessing different parts of who we are.”

26:30 “Money is not the answer.”

27:19 The source of why people so often sabotage their life, and why when you come up against roadblocks, it’s not necessarily a bad thing.

30:08 Some changes needed aren’t big changes, but small changes, that will make all the difference.

31:11 Ron’s morning routine for staying centered throughout his day.

Expert Bio

Dr. Ron Stotts was trained by some of the best in his field, with early mentors like Joseph Campbell, Buckminster Fuller, and other leaders of spiritual and personal growth. His service has evolved into working with those committed to their path and the influential leaders who have guided them along their way. While there are many who can help treat the symptoms of humanity’s deepest challenges, Ron’s unique work not only takes his clients to the deepest source of their challenges but guides them into transforming those challenges into great opportunities.

Ron lives in Santa Barbara, CA with his wife, Carol.

For more information, visit Dr. Ron Stott’s Website.

Contact Info for Dr. Ron Stotts

Web address: www.ronstotts.com

Travels from: Santa Barbara, CA

Phone:(805) 845-3881

Contact:

  

Resources Mentioned by Dr. Ron Stotts

Joseph Campbell's Hero's Journey

 

 

Episode 169: The One Percent Edge – Interview with Susan Solovic

Entrepreneur and New York Times Bestselling Author

Susan Solovic and Bill Ringle discussed how business leaders can find and exploit the one percent edge to stay relevant to their markets and outpace the competition on My Quest for the Best.

Key points that you’ll learn from this interview:

  • How early jobs in the family funeral home and waitressing motivated her to seek new opportunities and environments.
  • Secrets to effective business networking that you can use to stand out, get noticed, and gain business.
  • A way to gauge progress in building your brand online.
  • An example of the importance in cutting the dead weight in your organization.
  • The importance of a “no sacred cows” principle in your leadership.
  • Why the National Court Reporters Association is one of Susan’s favorite examples of re-envisioning your organization’s mission in the face of technology trends.

Interview Insights

Click to Read the Show Notes

2:10 How a negative experience working at a steakhouse encouraged Susan to think about making money differently.

3:51 Susan recounts how her mom’s entrepreneurial drive inspired her to become one too.

4:37 “If you have the guts to go out and do it on your own, go out and do it on your own.”

5:15 [On having the courage to leave the corporate world] – “You take the step and say I’m going to give this a try, and if it doesn’t work out, it doesn’t work out.”

5:55 The benefits of knowing your core competencies.

7:15 The steps Susan took to deal with the challenge of an assumed learning disability in middle school.

8:04 “Believe in yourself, know what you can do. No one should label you.”

9:06 How a lack of knowledge about how to run an internet company didn’t stop Susan from buying SBTV.com. The company would become one of the Hot Tech 100 companies of the year.

10:28 “The biggest thing that we did to build the business was getting collaboration.”

11:28 [On Networking] – “It’s not about selling, it’s about building that trust and rapport.”

13:29 Marketing used to be the message going out to consumers, and now it’s a two way street.

15:05 “We have so much access to data.”

16:40 Susan explains the significance of being authentic and connecting with your followers online.

17:22 How collaboration with other websites can bring more traffic to your website.

19:08 [The One Percent Edge] – “It’s about looking at your business on a regular basis…and about continuing to evolve on a regular basis.”

20:30 “You can”t be on the status quo, you’ve got to be on the status grow.”

20:49 The dangers of being married to our business operations.

22:40 “If you’re not willing to open up, I can’t help you.”

24:05 Susan describes the process of writing the book.

25:56 The trend of people wanting to talk about what’s happening, and being more accessible to having new conversations.

Expert Bio

Susan Solovic is an award winning entrepreneur, New York Times bestselling author, media personality, keynote speaker and attorney. Her new book is The One Percent Edge: Small Changes That Guarantee Relevance and Build Sustainable Success. Solovic is also the host of The One Percent Edge podcast.

For more information, visit Susan Solovic’s Website.

Contact Info for Susan Solovic

Web address: http://www.susansolovic.com/ 

Travels from: Jupiter, FL

Phone: (631) 539-4558

Contact:

  

Resources Mentioned by Susan Solovic:

 

 

 

Episode 168: The Map Will Appear When the Car is in Motion – Featured Interview with Clay Scroggins

Author, Pastor of North Point Community Church

Clay Scroggins talks with Bill Ringle on My Quest for the Best about the principles and pitfalls of how to lead when you’re not in charge.

Key points that you’ll learn from this interview:

  • The risk of leading by authority or title, even when you’re the CEO, manager, coach, or parent
  • How Clay defines influence and its relationship to leadership
  • The 4 behaviors that allow anyone to lead without authority.
  • The one characteristic to develop to help others see you as a leader.
  • How to become less defensive and more open to feedback.
  • The importance of uncovering someone’s true motivation because we’re not all motivated by the same incentives
  • The relevance of the GPS message that “the map will appear when the car is in motion.”
  • When you can have time to pursue your most important objectives, without interruptions from the phone, staff, or outsiders.

Interview Insights

Click to Read the Show Notes

2:28 Clay explains why leadership and authority don’t always go hand in hand.

3:32 How an internship at the Georgia State House crafted Clay’s young understanding of leadership and decision making.

4:43 “When you believe that you have to be in charge in order to lead, that even when you are in charge and you try to leverage that authority to try to get people to move, it will work in the short term, but it does not work long term.”

5:09 The essence of leadership is influence. – “[Leadership is the ability to inspire people to move in order to accomplish something that they may not even realize that they want to accomplish.”

5:52 “Because leadership is influence, some people are born with more instinctual traits that give them influence.”

6:30 “What are my behaviors today that are gaining me influence? And what am I doing that’s costing influence?”

8:15 First of the four big behaviors to cultivate more influence.

8:41 “The easiest way to lead yourself is to ask others exactly where you are…You can’t get to where you wanna be unless you know exactly where you are.”

12:21 “There are things about yourself that everyone else knows, and that you probably know, but you have no clue that they are as aware as they actually are.”

14:20 Why influence is a commodity.

15:03 “Solicited feedback is always easier than unsolicited feedback.”

19:02 “What we have to [ask] as leaders, as managers, whether we’re in charge or not…is what is the incentive that’s causing them to work, what is motivating them?”

20:44 How to motivate people who are happy in their current position.

22:52  The big behaviors that cultivate influence.

23:52 “Every one of us has to bring value to what we’re working on.”

24:26 “The most dangerous enemy to not being in charge is passivity.”

26:48 How Clay rewards leadership behavior.

28:15 Why our greatest fear of taking leadership actions is fear of doing it wrong. – “The map will appear when the car is in motion.”

29:32 “A part of our role when we’re not in charge is to manage the anxiety of our boss.”

31:12 “Nothing so conclusively proves your ability to lead others as what you do on a day to day basis to lead yourself.”

32:13 Clay describes the steps he took in order to not only start, but finish the book.

33:11 Clay’s tips and tricks for staying productive and on task.

Expert Bio

Clay Scroggins is the lead pastor of North Point Community Church, providing visionary and directional leadership for all of the Alpharetta, Georgia church staff and congregation. As the original and largest campus of North Point Ministries, ranked numerous times by Outreach Magazine as the Largest Church in America, NPCC averages over 12,000 people in attendance. Working for Andy Stanley, Clay has worked his way through many organizational levels of North Point Ministries and knows all too well the difficulties of leading with influence and not authority. Clay holds a degree in Industrial Engineering from Georgia Tech as well as a Master’s degree and Doctorate with an emphasis in Online Church from Dallas Theological Seminary. He lives in Forsyth County, Georgia, with his wife, Jenny, and their five children.

For more information, visit Clay Scroggins’s Website.

Contact Info for Clay Scroggins

Web address: https://clayscroggins.com/

Travels from: Alpharetta, GA

Phone: (404) 751-7117

Contact:

LinkedIn  

Resources Mentioned by Clay Scroggins:

 

Episode 167: How Creativity Remakes the World – Featured Interview with Anthony Brandt

Author, Director Professor of Composition and Theory at Rice University

Anthony Brandt talks with Bill Ringle on My Quest for the Best about how creativity is an untapped wellspring of ideas to enrich your life and business.

Key points that you’ll learn from this interview:

  • How making cards and gifts in his family growing up nurtured his belief in everyday creativity, which is why he still carries on this tradition in his family today.
  • How business leaders can harness the dynamic tension between what’s familiar and what’s new to improve products and services.
  • Examples of how to encourage creativity in the workplace, and when to recognize that you’ve gone too far and are making your people uncomfortable.
  • The importance of creativity in your company’s culture, and whether to concentrate on a dedicated team or to imbue creativity throughout the culture.

Interview Insights

Click to Read the Show Notes

1:08 Anthony describes one of the ways he and David co-author Eagleman initially connected.

1:41 How Anthony’s parents practice of restricting TV, and introducing construction materials, in the home encouraged his early creativity.

3:13 “From the moment I did something like playing the violin, I also wanted to make the music myself.”

4:15 Why hearing their piece rehearsed is such a joy for composers.

4:45 “David’s an amazing scientist. Not only does he do cutting edge research, but he’s also a best selling novelist.”

5:53 Bill tells off the collaborative efforts between Nikola Tesla and Thomas Edison

7:39 Why did Beethoven move to Vienna? – “He needed to be embedded in a culture in order to thrive as an individual creator.”

8:17 “There’s this virtuous loop between social engagement and the actions of our own imagination.”

10:06 Anthony describes the process of writing the book with David Eagleman.

10:38 “The only reason animals have memories is in order to better predict the future.”

11:01 [Exploration vs. Exploitation] – “Every animal. even if their in the most bountiful environment, they’ve got all the food they could ever want, will dedicate a certain amount of their life to exploring new environments.”

11:40 [The roots of creativity] – “Being able to think beyond the present moment and detach from reality and imagine alternative futures, that was where, evolutionarily, the seed of creativity was born.”

13:54 “It’s true that some examples of creativity exist in the wild, but they’re very anecdotal and they’re very limited.”

15:31 “[Creativity] is something that is absolutely normal. It is awe-inspiringly ordinary. “

16:55 Anthony’s steps for people who want to reconnect with their creativity. – “Whatever you can find that you can make yourself, do it yourself.”

18:29 “Creativity is too often presented as being all about novelty…human minds like to have one foot in the familiar and one foot in the unexpected.”

22:44 “One of the most dangerous concepts is that of the finish line.”

24:20 “How do you know when you’ve come up with a great idea?”

26:05 What companies can do to foster creativity in the workplace.

28:10 “There’s no doubt that creativity is risky.”

31:00 The importance of play not just for children, but for adults too.

33:13 Why composers are so deadline driven, and why it’s essential to create “intermediate deadlines” for yourself in the midst of a large project.

35:20 What Anthony uses to stay on track and productive.

37:12 “The smartest and the most successful people are the ones who are generating the most options.” 

Expert Bio

Composer Anthony Brandt is a Professor of Composition and Theory at Rice University’s Shepherd School of Music and Artistic Director of the award-winning contemporary music ensemble Musiqa. He and neuroscientist David Eagleman have co-authored “The Runaway Species: How Creativity Remakes the World” (“Essential and highly pleasurable reading”-Kirkus, “A refreshing and thought-provoking book”-Booklist ,”Beautifully produced, illustrated and written”–Nature). Dr. Brandt’s musical catalogue includes orchestral, chamber, vocal, theater, dance and television works, installation pieces and two chamber operas. Recordings of his music are available on the Albany and Crystal labels. His honors include a Koussevitzky Commission from the Library of Congress, grants from the National Endowment for the Arts, Meet-the-Composer, and the Houston Arts Alliance, and fellowships to the MacDowell and Djerassi arts colonies.

He has been a visiting composer at the Bremen Musikfest, the Universidad Veracruzana, the Bowdoin International Music Festival, the Baltimore New Chamber Festival, Cleveland State University and SUNY-Buffalo, and composer-in-residence of the International Festival of Music in Morelia, Mexico and Houston’s OrchestraX. Dr. Brandt has co-authored articles for the journals Frontiers and Brain Connectivity and is a contributing author to the upcoming Oxford Handbook of Music Psychology. He is also the author of the innovative free online music appreciation course “Sound Reasoning,” available at OpenStax.org. He is currently a co-investigator in a study of music and stroke recovery at Methodist Hospital’s Center for Performing Arts Medicine. Dr. Brandt has been awarded Rice University’s Phi Beta Kappa and George R. Brown Teaching Prizes.

For more information, visitAnthony Brandt’s Website.

Contact Info for Anthony Brandt

Web address: https://runawayspecies.com/

Travels from: Houston, TX

Phone: (646) 928-5999

Contact:

 Twitter LinkedIn

Resources Mentioned by Anthony Brandt:

Episode 166: The Everyday Joy of ‘I Get To’ – Featured Interview with Ted Larkins

Owner of The Get To Principle, LLC

Ted Larkins talks with Bill Ringle on My Quest for the Best about how to adopt a “get to” mindset and become more peaceful, productive, and satisfied in your everyday life.
Key points that you’ll learn from this interview:
  • The significance of the Dalai Lama’s advice that the purpose of life is to find happiness.
  • What happens when you start thinking in terms of “I get to” instead of “I have to.”
  • What an Indian man who lived in a 10 x 10 home with his wife and four children taught Ted about happiness.
  • What happened when a successful Tampa real estate agent started applying the “Get To” principles.
  • What matters to celebrities like Jon Bon Jovi when it comes to happiness.
  • Ted’s 15 minute daily morning practice that strengthens his mindset and creates a blueprint for success.

 

Interview Insights

Click to Read the Show Notes

1:49 How Ted’s parents passed onto him the ethic of “getting out and doing things.”

2:58 [Paraphrasing the Dalai Lama] – “The purpose of life, I believe, is to find happiness.”

3:28 “When you make the choice to be happy, it’s really powerful.”

4:25 The benefits of smiling more often.

5:30 The “30 second rule” of changing your mindset.

5:49 [The Get To Mantra] – “You say, ‘I get to do this,’ you smile, and then you do what you’re going to do.’”

7:08 The essential difference in mindset between “I have to” and “I get to.”

10:15 Why the kind of happiness Ted refers to isn’t a “Polyanna” kind of happiness.

13:08 How Ted’s experiences traveling through India helped him shape his worldview.

14:59 “When I’m deliberate about saying ‘I get to do this,’ the more in control I am of my life.”

15:49 “We all have our level of frustration and things like that, but we do have the choice.”

17:28 Ted recounts his work with Bon Jovi, and what it was like to get through the trust barrier.

18:49 “We’re born and then we die, and in between we get to do this thing called life.”

20:09 The point of the mindful movement.

21:43 [Ted describes his 3 month executive coaching process.] – “It helps take people from this mundane [mindset] or just going through the motions and brings them up to really experiencing life.”

22:30 Case study of a Florida business man who just wasn’t getting the most out of life.

23:45 [On writing Get To Be Happy] – “I had the best time.”

25:24 “I learned that just being focused and dedicated to something for 30 minutes a day, you can get a lot done.”

28:15 Ted’s daily exercise for staying happy and productive.

Expert Bio

Ted Larkins is an author, speaker, accomplished business executive and coach on happiness. Through his book and keynote talks, he shares the powerful Get To Principle, the ability to say “I Get To” as opposed to “I have to”. Ted also co-developed a leading entertainment licensing company in Tokyo, representing major movie studios that included Paramount Pictures, Sony Pictures, and 20th Century Fox. He’s worked on projects with Jon Bon Jovi, Jack Nicklaus, Mariah Carey, and many other artists. He is former Senior Vice President of the North American division of CPLG, one of the world’s leading entertainment, sport and brand licensing agencies. He is on the board of directors of the Licensing Industry Merchandise Association (LIMA), co-chairing the charity committee and sitting on the executive committee. He is a guest lecturer for the UCLAx Entertainment Studies and Performing Arts program.
Over a year and a half period, during his daily 4 hour train commute to work in Hollywood, he wrote the book, “Get To Be Happy: Stories and Secrets On Loving the Sh*t Out of Life. Ted lives with his wife of 22 years and their two children in Southern California.

For more information, visit Ted Larkins’ Website

Contact Info for Ted Larkins

Web address: http://www.tedlarkins.com

Travels from: Costa Meza, CA

Phone: (818) 261-8262

Contact:

LinkedIn  Twitter 

Resources Mentioned by Ted Larkins:

 

Episode 165: Lessons Learned after hosting over 410 TEDx Talk Speakers – Featured Interview with Ajit George

TEDx Wilmington organizer and Certified Dream Builder™

Ajit Mathew George talks with Bill Ringle on My Quest for the Best about his experience with running TEDx Wilmington and how the 410+ TEDx presentations have shaped and improved his life.
Ajit George

Key points that you’ll learn from this interview:

  • How his family of engineers and doctors served as “reverse inspiration” on his entrepreneurial career path
  • The story behind becoming the TEDx Wilmington founder in 2011, which now has showcased over 627 speakers and received over 6 million YouTube views.
  • Keys to delivering a great talk in 12-18 minutes (hint: requires 50 hours of rehearsal!)
  • Background stories on two standout TEDx presentations: Actor Yvonne Orjii on why she has decided to stay a virgin, a direct contradiction to her choice in screen roles; and Yolanda Schlabach, whose 2016 talk raised the awareness of sexual trafficking along Route 95 between Washington DC and New York to the attention of the Governor of Delaware for legislative action.
  • How Ajit’s experience as a TEDx host has made him a better listener for his life coaching clients.
  • The legacy project of creating a hydroponic garden center run by former prison inmates to provide organic produce to restaurants within 200 miles of Wilmington.

Interview Insights

Click to Read the Show Notes

1:51 Ajit tells about growing up in a family where all his cousins were either engineers or doctors and how it made him want to do the opposite. “I wanted to not take a safe route.”

2:50 Ajit recounts the four years he spent in India as a youth working in a children’s league, and how a key leader in the league helped develop his organizational skills.

4:08 “It’s ok to fail…and recovering from failure is almost as important as failing.”

5:33 How Ajit became involved with TED and TEDx

7:00 Ajit gives tips on how to put together a TEDx talk.

7:07 “People feel the need to put everything they know into a talk, which is a huge mistake.”

7:31 “What is that one idea worth spreading?”

9:15 [How to resist the urge to condense multiple ideas] – “Write down every idea [you] want to share in a TEDx talk, it doesn’t matter whether it’s one talk or multiple talks. Once [you] write it down on a sheet of paper, I then say, ‘What is the one idea of all those ideas on the sheet of paper you want to share with the world if you never got an opportunity to do a second TEDx talk?’”

10:09 “[TEDx Wilmington] no longer let anyone come without a lot of rehearsal…It’s a very conscious, determined process that we have.”

11:14 [Ajit explains why TEDx talks don’t allow notes] – “A good TEDx talk takes at least 50 hours of rehearsal.”

13:26 Ajit describes the organizational challenges of running TEDx.

15:02 What makes a fascinating TED talk.

17:12 “Often what we try to do is give a global platform to people who have great messages, but who are not getting them across.”

19:05 What it means to be a good life coach.

19:15 “You can only show them how to walk and give them the directions.”

20:33 “It’s much harder to get people to gracefully surrender something that they passionately believe in.” 

21:00 Ajit tells about his upcoming project Second Chances Farm, an organic farm where individuals recently released from prison will have a place to get back on their feet, and the goals he has for its development.

24:43 How Ajit became involved with doing work with Wilmington prisons through the organization Breaking Bread Behind Bars.

25:52 [On hiring individuals recently released from prison] – “There’s a huge shortage of labor force in the United States right now.”

27:50 [The importance of prioritization] – “The key is remembering that there’s no such thing as multi-tasking…so at the end of the day you have to decide if you make a list of 25 things, what’s the one thing that you must do today?”

Expert Bio

Ajit Mathew George is a TEDx organizer, certified Dream Builder™ Life Coach, creative marketer, serial entrepreneur, philanthropist, gastronaut, wine aficionado, and dream catcher who divides his time between Wilmington, Delaware and Virgin Gorda, British Virgin Islands. He has over 40 years of experience in creative marketing, strategic planning, and business development in many different areas ranging from broadcasting, non-profits, resorts, and real estate development.

Through Magic Dust, LLC, he helps organizations and individuals build their dreams, accelerate their results, and create richer, more fulfilling lives through Life Coaching, strategic marketing, and event planning. Over the years, Ajit has sprinkled his “magic dust” to create some magical events such as First Night Wilmington, Meals From the Masters Celebrity Chef’s Brunch, Evening With The Masters, Cellar Masters Wine Auction, Evening of Style, Black Tie Monopoly Tournament, Virgin Islands Winemakers Dinners, MidAtlantic Wine + Food Festival and TEDxWilmington.

As the organizer and executive producer of TEDxWilmington (www.tedxwilmington.com) Ajit organized six annual TEDxWilmington Conferences, the 2018 TEDxWilmingtonED Conference, the 2016 and 2017 TEDxWilmingtonWomen Conference, 2017 TEDxYouth@Wilmington and 18 TEDxWilmingtonSalons between 2014 and 2017 including a very special TEDx Salon inside a prison in July 2015. These 29 different TEDx events featuring 397 speakers from around the world who gave 375 TEDx talks. As of March 5, 2018, the TEDx talks given at TEDxWilmington had over 6.351.709 views on YouTube.

Ajit is the Chairman of the American Wine Society’s First State Wine Guild. He was also the founder of the MidAtlantic Wine+ Food Festival that in 2015 consisted of a series of 33 acclaimed food and wine events in 4 states over 4 days featuring 60 chefs + 23 winemakers from 6 continents. He organized this annual Wine + Food Festival for 4 years.

Ajit is the founder of Second Chances Farm LLC, which is creating an organic vertical farm in Wilmington, Delaware that will exclusively hire people re-entering society after completing their prison sentence.

For more information, visit Ajit Mathew George’s website.

Contact Info for Ajit Mathew George

Web address: http://www.tedxwilmington.com/

Travels from: Wilmington, Delaware

Phone: (302) 521-9769

Contact:

LinkedIn  Twitter 

Resources Mentioned by Ajit Mathew George:

TEDx Wilmington

Second Chances

TEDx Videos Mentioned

Sex Trafficking in the U.S.: Young Lives, Insane Profit | Yolanda Schlabach | TEDxWilmington

The wait is sexy | Yvonne Orji | TEDxWilmingtonSalon

 

 

Episode 164: Discovering Your Signature Brand for Iconic Advantage with Soon Yu

Author, Consultant, Speaker, Professor

Soon Yu talks with Bill Ringle on My Quest for the Best about his new book, Iconic Advantage, and what it means to develop a signature brand.

Key points that you’ll learn from this interview:

  • Why the ability to collaborate is such an essential skill for entrepreneurs.

  • How Yu helped a small company simplify their strategy so they could break into a competitive American market.

  • The benefits of looking for the highest point of entry in marketing.

  • The question he asks Fortune 500 companies to help them focus.

  • The special approach that longstanding successful companies have

 

Interview Insights

Click to Read the Show Notes

1:25 Yu tells about his early experience starting an Asian Funk Band.

2:08 “Even when met with odds that seem insurmountable, it didn’t stop us, we went out and created an Asian Funk Band.”

2:30 “I leaned on a lot of other folks and some of their skills and some of their ideas were basically how to figure out and make a shared vision work.”

3:25 [On his mother as his role model] – My mom decided to do everything she could to contribute to our ability to move to a new country and to acclimate.”

4:16 Yu tells about his move from Taiwan at 3 years old to Berkley, California.

4:39 [On his ideal client] – “Folks who are very interested in learning and have a high degree of curiosity, who know they have a lot of unique skills, capabilities, and experiences, but also are sort of seeking leveraged guidance.”

5:50 Yu tells about his recent work with a company who had a very interesting product and an even more interesting challenge – “Their key challenge was that they had a very distinctive product proposition, and a wonderful story because the products were all made based on empathy…their challenge was how do they come into a mature market and be the eighth competitor in that market?”

8:09 Yu explains the ins and outs of breaking into a complicated market by not going for the lowest hanging fruit.

8:39 “We help them focus on this idea of instead of going really broad, going really narrow.”

10:06 “Do you know which of your brands or your product franchises are delivering most of your profit? And of those, do you know which of them are truly iconic?”

11:47 “Take your cash cow, milk them, and butter them up.”

12:37 [On his inspiration for writing Iconic Advantage] – “I always veer towards wanting to do new things – new product lines, new initiatives, new technology…but what I learned over those 30 years was that I had a hard time commercializing new ideas.”

13:58 [On the approach that longstanding successful companies have] – “They took a lot of their shiny new ideas and applied it to franchises that had momentum.”

14:46 Yu explains that most companies don’t know what makes them iconic.

15:19 [Why it’s critical to keep people in love with your brand] – “Just like consumers fall in love with people, they also fall in love with brands. And just like people, when you fall in love with somebody, you don’t want to fall out of love with them. And if somebody’s in love with you, you’re not going to do things to hurt that relationship.”

15:35 “It’s critical for those of us who are caretakers of brands to take care of that relationship as a love relationship.”

15:59 Basics of the Iconic Brand Pyramid

17:18 “That’s where it starts off – What do you care about?”

17:39 “You want to be consistent about how you represent your personality.”

19:37 “There’s a lot of ways to find these signature elements, and it’s critical that you find those.”

20:09 Why it’s essential to reinforce and align.

21:16 The story behind Nike Air and their path to distinctive design.

22:28 Why it’s important for companies not to overlook the assets already inside of their organization.

23:50 Why an hour of true productivity each day is a goal worth seeking out.

24:42 “I have a very simple 3-5 year vision of what I want to accomplish.”

22:29 “When you leave the room, what fragrance do you leave the room with? What do people remember you for?”

Expert Bio

Soon Yu is an international speaker and bestselling author of Iconic Advantage: Don’t Chase the New, Innovate the Old.

He regularly consults business leaders on developing meaningful Iconic Signature Elements, Signature Moments and Signature Communication.

Yu most recently served as Global VP of Innovation at VF Corporation, parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica, and Wrangler. While at VF, Yu created a two-billion-dollar innovation pipeline, established three global innovation centers and initiated industry-leading design best practices.

Prior to this, he worked at The Clorox Company and Chiquita Brands, where he won company-wide awards for best advertising, best promotion and best new product, and gained industry recognition from the Webby Award, Favorite Website Award and Dope Award. He was also founder and CEO for numerous venture-backed startups, including Gazoontite, Promeo Technologies, and TWRL, and was recognized as a Northern California finalist for the prestigious Ernst & Young Entrepreneur of the Year award.

Yu is an adjunct professor at Parsons School of Design and often guest lectures at Stanford University, where he received his MBA and is active with the GSB Asian Alumni Association.

For more information, visit Soon Yu’s Website.

Contact Info for Soon Yu

Web address: www.soonyu.com

Travels from: Austin, TX

Phone: (336) 740-4223

Contact:

LinkedIn Twitter 

Resources Mentioned by Soon Yu:

Episode 163: Use Your Book as a Business Builder – Interview with Suzy Prudden

Co-Founder of Itty Bitty Publishing

Suzy Prudden talks with Bill Ringle on My Quest for the Best about Itty Bitty Books, entrepreneurship, and why you shouldn’t be afraid to just pick up the phone.

Key points that you’ll learn from this interview:

  • How an Itty Bitty Author went from making $100,000 a year to $750,000 a year
  • Why it’s so important to pick up the phone and follow-up
  • Why you shouldn’t give your book away as a business card
  • How the internet has changed the publishing industry
  • What’s it like to write an Itty Bitty Book

Interview Insights

Click to Read the Show Notes

00:52 “I was a fitness expert. I had a fitness school in New York City.”

1:05 Prudden describes all the rapid changes that occurred after she sold her business at 40.

1:33 “I couldn’t pay my franchise fees, so I lost the franchise, thank goodness, so I started to work with entrepreneurs.”

1:52 “Working with entrepreneurs is very exciting because entrepreneurs, they have to be self-starters.”

2:21 “The most challenging thing for most entrepreneurs, literally, is picking up the phone.”

3:03 “People don’t like to hear the word no.”

3:55 Why it’s so important to follow up right away.

4:49 Prudden discusses the origins of Itty Bitty Publishing.

5:10 [On writing the first book with her sister] – “We didn’t know what we were doing, we had no idea what we were doing.”

5:25 “We had 2,000 to sell, we have 1,800 left. It just didn’t work.”

5:50 “I asked my sister to change the cover of the Itty Bitty Book, and to cut it, make it shorter.”

6:40 [On the Amazing Itty Bitty Weight Loss Book] – “My ego had a blip…I looked at my sister and said, ‘Are you sure you don’t want my name on the book?’ And then I looked at the book and said, ‘Actually, that’s a million dollar business.”

7:05 “2 weeks later we had our first author, 6 weeks later we had our first published book.”

7:19 “Because of the internet, the publishing industry has totally changed.”

8:00 “The world is being inundated with information.”

8:33 “So when we look at Itty Bitty, we thought: ‘All we want to do is we want information that’s going to make a difference for the reader that they don’t have to weed through.”

8:55 [On sorting through larger books for salient info] –  “Itty Bitty Books are the yellow highlights.”

9:38 [On the type of person who should write a book] – “Any person who has a sort of expertise that they are using in their business.”

10:40 How having a book you’ve written in your area of expertise will increase your credibility and open doors for you.

11:00 Examples of writers who have written for Itty Bitty Books.

11:15 “A lot of our authors sell their books, a lot of our authors give them away, which I don’t like them to do that.”

11:30 “People don’t value what they don’t pay for.”

11:58 [On why she dislikes people handing out books at conferences] – “If I buy the book because I’m interested in reading [it], that’s a whole different thing.”

12:25 “You should not give you book away as a business card, you should sell your book.”

13:18 “If you give your book away as a business card, that book usually ends up in a pile that either ends up in the garbage, which I will not do, or ends up at goodwill.”

13:36 “We have about 130 authors that are ‘in play,’ so to speak.”

14:12 “The moment we came up with the idea we knew we had a million dollar business.”

14:23 “It wasn’t that we started Itty Bitty and it slowly grew and then we knew it was a winner, it was almost as if God had handed us this thing.”

14:52 [On founding on a new business in her seventies] – “It’s like we wanted something that would live beyond us.”

15:18 “Bookstores are a dying breed. I love bookstores, I love going into bookstores. I don’t want my book in a bookstore, because you won’t find it.”

15:39 [Why Prudden hates book signings.] –  “Unless you’re a really famous person, people aren’t really going to show up.”

15:45 “If your book doesn’t sell within two months, the bookstore tears off the front cover, sends it back to the publisher, and the publisher has to refund the money.”

16:35 [On why Prudden prefers stores were Itty Bitty Books can have their own kiosk] – “When I’ve been at places where I have all my books on display, people will go through my rack and by ten books.”

17:01 Prudden tells about meeting the person who helps people get their products into Target.

18:33 [On one of their authors who’s written 4 books with them] – “Using his Itty Bitty Book he’s grown from making $100,000 to making three quarters of a million dollars a year.”

19:23 “He is our golden boy.”

19:35 “I believe a book is a business builder, not a business card.”

20:06 Why if, you have to give away your book, you give it to a decision maker as a program for success, not as a business card.

21:30 [On how long it takes for an Itty Bitty Book to get published] – “That depends on the author. We’ve had people write their book in three days. We’ve also had somebody who will write their book in two years.”

21:41 “When you become an Itty Bitty Author, we send you a ‘How to Write an Itty Bitty Book’ book.”

22:01 “You have to keep it very short. A lot of people overwrite.”

23:02 [On Amazon and all the digitals] – “Nook, Kindle, Smashwords, Kobo, D2D, iTunes, Barnes and Noble – anything you can put on your computer, your phone….”

23:40 Prudden describes the ins and outs of Itty Bitty Publishing including author splits and digital vs. print versions and pricing.

24:00 “Everyone asks me, ‘How quickly will I make my money back by selling books.’ And I tell them, ‘You won’t. You’ll make your money back by using your book as a business builder.”

25:05 Prudden tells about how Itty Bitty Book’s Marijuana book: 15 Ways to Use Cannabis for Healing, came to be, including its upcoming sequel. – “And then I said, ‘Then you’re going to write the book 15 Ways to Talk to Your Kids about Cannabis and then you’re going to write the book 15 Ways to Use Edibles Correctly.

27:36 How Itty Bitty’s “15 Experts” Books are compiled

28:00 Five Question Round

29:48 “You are the power in your life.”

30:22 “You have to work at it. You have to take action.”

30:52 “I’ve been making up companies for 50 years. You get an idea, and you just do it.”

Expert Bio

Suzy Prudden is a prize winning speaker and seminar leader, author and TV/radio host and personality, has been inspiring audiences since 1965.  She is also a New York Times Best Selling Author, fitness expert, hypnotherapist, and success and accountability coach. She’s written 14 books on physical fitness, weight loss, body/mind technology and mind power, as well as 4 videos, and dozens of DVD’s and CD’s. She created and publishes the Amazing Itty Bitty Book series and Fit For Life® Publishing.

She’s been on Oprah, Good Morning America, and The Today Show. The New York Times says, “If Suzy is talking about it today, the rest of the country will be talking about it tomorrow.”

For more information, visit Suzy Prudden’s website.

Contact Info for Suzy Prudden

Web address: www.ittybittypublishing.com

Travels from:El Segundo, CA

Phone:(310) 640-8885

Contact:

LinkedIn Facebook Twitter

Resources Mentioned by Author Name:

 

Anthony Camacho – Top Producer Factory 

David Gershon and Gail Straub – Empowerment Institute 

Episode 162: Scuba Tanks and Fierce Conversations – Featured Interview with Susan Scott

Founder of Fierce, Inc., Author of Fierce Conversations and Fierce Leadership

Susan Scott talks to Bill Ringle on My Quest for the Best about fierce leadership and the benefits of learning how to have truly meaningful conversations.

Key points that you’ll learn from this interview:
  • What is the real role of managers
  • Why leaders should offer their employees to challenge the way they’re thinking.
  • How meaningful conversation occurs in a culture where candor is valued.
  • How “putting on a scuba tank” can keep your meetings from being a waste of time.
  • Why practice can make you a better communicator

Interview Insights

Click to Read the Show Notes

1:39 Scott talks about an early role model – her grandmother – the first to start the Tuxedo rental business.

2:07 [On starting Fierce] – “I had been running groups of CEO’s here in Seattle…and I would meet with each of them once a month for about 2 hours.”

2:45 [Inspired by Hemingway] “I had an epiphany that our companies and our careers and our relationships and our lives can succeed or fail, gradually hen suddenly, one conversation at a time.” 

3:08 “What gets talked about within a company, how it gets talked about, and who is invited to the conversation, determines what’s going to happen.”

4:22 [Paraphrasing Annie Dillard] – “How we spend our days is how we spend our lives.”

4:29 “Most leaders are spending their days in meeting after meeting after meeting, conversation after conversation after conversation.”

5:23 The importance of straight talk and straight listening.

5:38 “People are understandably frightened to disclose what they’re really thinking and feeling, and they don’t necessarily want to go for the biggest and baddest and toughest and most complicated issues.”

5:59 “People end up waterskiing through their conversations rather than putting on a scuba tank and going deeper.”

7:14 “Fierce Leadership is the book that if somebody’s going to read one book, they should read that one.”

7:57 [On making the conversation real] – “You have to decide whether or not you really care about the issues on the table. If you don’t care, then you’re not necessarily going to come out from behind yourself and be real.”

8:22 “I would hope that you are in a culture where candid candor is valued.”

8:31 “No plan will survive its collision with reality.”

9:31 “The person who’s holding the meeting fills that form before everyone comes together for the meeting.”

10:21 “A leader’s job is not to be right, a leader’s job is to get it right for the company.”

10:38 “If I’m the leader, I want to start by changing the way I’m holding my meetings.”

11:31 “There’s an easy and graceful way to put your perspective on the table even if it contradicts the leaders of the organization.”

12:14 “Most people aren’t even aware that they’re shutting people down.”

13:05 “In our training nobody does any role play, nobody pretends to be someone other than who they are.”

14:29 How practice can make you a better communicator.

14:51 “We teach people what accountability really is and how to raise the bar on accountability.”

16:05 How a meeting facilitator can help keep a meeting from derailing.

16:31 “We want the client to have gotten tremendous benefit from the training and actually make progress on an issue that is of great importance to them.”

17:12 People always amaze me at how brave, courageous, and skillful they can be very quickly, given the right tools and understanding of what’s at stake.”

17:59 “What is your role as a manager? It is not to have all of the answers, it is not to create the plan all by yourself.”

18:42 “If I as a manager am always just dictating to them what they should do, and sharing the brilliance of my own thinking with them, there’s not much room for them to shine. Plus, I am not always going to get it right.”

20:13 [On Managers changing mindset] – “Why would I want to go back to that lonely role of coming up with all of these ideas myself, when I’ve got some amazing people who came up with ideas is a short amount of time?”

22:05 “When everybody knows, and you tell them at the beginning ‘Before we conclude I’m going to ask every one of you to give me your best advice,’ when you do that, no one is going to be checking out.”

23:08 “If you haven’t heard from somebody in the meeting you call on them.”

23:38 “You teach people how to behave in these meetings and no one gets to hide out and shrink their subatomic particles and vanish off the radar screen. They’re invited to the meeting because their perspective is important.”

25:24 [Paraphrasing Will Rogers] – “Politicians are good at saying absolutely nothing and saying it all the time. Nobody’s listening and then everybody disagrees,”

26:43 Ask more questions, respond with fewer ‘Yes, but’s,” especially in regards to political discussions.

29:44 “Labelling people or groups of people is so counterproductive.”

30:30 “People are tired of having these 360 anonymous inputs…people want to have conversations.”

30:53 “Companies are shifting their performance management to be this ongoing conversation.”

31:00 The two major updates to Fierce Conversations

33:04 [On feedback] – “The time has come, we all know that we need it.”

33:36 “Let’s get away from the practice of holding people accountable and holding people able and modeling accountability.”

34:09 “Be very clear with people on what are their deliverables.”

34:44 “There’s no way I can hold you to a standard that is higher than the one I’m exhibiting myself.”

34:54 “Accountability is an attitude.”

35:03 “You have to create an environment in which people choose accountability.”

36:08 Feedback Scott has received from readers.

37:23 “You wasn’t people to come up with their own insights.”

38:59 [On fierce conversations] – “It’s one where we lean in, we really listen to one another, we totally disclose what we’re thinking, we share the goal of getting it right.

39:17 Five questions with Susan Scott

Expert Bio

Susan Scott is a best-selling author and leadership development architect who has enabled top executives worldwide to engage in vibrant dialogue with one another, with their employees, and with their customers for more than two decades. As CEO of Fierce Conversation, a company she founded in 2001, Susan sets the company’s strategic vision and creates the culture through her ongoing commitment to ensure employees are engaged, communication is candid, and learning is continuous.

Prior to starting Fierce, Susan spent 12 years running think tanks for CEOs designing and delivering training to peers working with CEOs across the globe. In 2002, ‘Fierce Conversations -Achieving Success at Work and in Life, One Conversation at a Time,’ was published in 4 countries. It was included on The Wall Street Journal and UPI best seller lists, and was one of USA TODAY’S top 40 business books of 2002. Her much anticipated second book – ‘Fierce Leadership: A Bold Alternative to the Worst ‘Best’ Practices of Business Today was published in 2009, and was also listed on The Wall Street Journal and The New York Times best seller lists. In May 2017 Susan re-released “Fierce Conversations” with 40% updated content, incorporating more data and technology that was developed through her experience in the industry over the last 15 years.

For more information, visit Susan Scott’s website.

Contact Info for Susan Scott

Web address: www.fierceinc.com

Travels from: Seattle, WA

Phone: (206) 818-2429

Contact: Sarah Mann

LinkedIn Facebook Twitter

Resources Mentioned by Susan Scott:

 

Ernest Hemingway’s The Sun Also Rises

Henry David Thoreau’s Walden

Annie Dillard

Will Rogers

Episode 161: Sell with Authority – Interview with Mike Saunders

Positioning Authority Coach at Marketing Huddle

Authority Positioning Coach Mike Saunders talks with Bill Ringle on My Quest for the Best about marketing huddles, learning from failure, and the phenomenon of creating “Done for You” assets.

Key points that you’ll learn from this interview:
  • Why strong companies don’t eliminate marketing completely when times get tough.
  • How having authority assets distinguishes you from your competitors
  • The importance of regular “marketing huddles.”
  • The biggest takeaway from failure.
  • What it means to have Authority Positioning.

Interview Insights

Click to Read the Show Notes

1:12 How the 2008 economic crisis was the impetus for Saunders to get his MBA in Marketing, and eventually form his marketing firm Marketing Huddle.

2:00 [On keeping the marketing budget in tough times] – “They would keep that momentum going knowing that their competitors were cutting back and they would gain that market share.”

2:05 “For the last 9 years I’ve focused on helping small business owners, entrepreneurs, consultants with their marketing with some real cutting edge marketing strategy.”

2:30 How Authority Positioning will grant you the distance you need between you and your competitors.

3:19 [On the term Huddle] – “A lot of times in business consulting you’ll see them recommend ‘Do a daily huddle, do a weekly huddle, get your team to come together to talk about what’s working, what’s not.”

5:05 [On Daymond John] – “He wants to see the people who have failed so he can learn from the failures.”

5:13 “Most of the time you hear that phrase, you win or you…and people are like ‘yeah yeah yeah, lose, win or you lose!’ No, you win or your learn.”

5:40 “If it doesn’t turn out the way you want it, take those lessons, move on to the next iteration of that plan and move on to build from that.”

6:40 You have to be wired to be an entrepreneur, otherwise you’ll run for the hills at the first setback.

7:20 “You need to have the strategy before the tactics because if you just start throwing tactics out there without a strategy then you’re really going in multiple directions.”

7:40 Points out the importance of Steven Covey’s phrase, “Begin with the end in mind.”

8:16 [The biggest takeaway] – “Maybe there was a small level of success, well let’s just do it again but do it a tiny bit better, or a little bit longer, or align with the right strategic alliances.”

8:55 “I don’t think anyone starts a business and has this consistent trajectory upward, there’s going to be those ups and downs.”

9:41 “The problem came where I was trying to be too many things to too many types of people, and I was never an expert in one specific thing.”

10:16 [On Writing Authority Selling] – “Everybody’s doing good content on social media, good content on a blog post, but not many people are out there writing a book.”

11:43 How writing his first book on business social media led him to find more opportunities.

11:57 “It was at that point I realized that if I had just given a two minute elevator speech about how people should do social media differently, it would’ve gone in one ear and out the other.”

13:32 [On being an influencer] – “We don’t have superstar celebrity movie star status, but guess what we do have. We have a message and we have some expertise that we are really good at in what we do for our customers and our clients.”

14:05 “A marketing consultant does a lot of things, but an authority positioning coach, now that’s interesting, how can that help me?”

14:30 “We all are selling, but when you can sell from the position of expertise and authority, your ideas will land that much better.”

15:50 “Having a position of authority helps you to sell or promote your business and your ideas from a whole different mindset than your competitors.”

17:21 How a graphic designer used Saunder’s Authority Positioning Model to differentiate himself. “I helped him become an Amazon bestselling author without writing a word.”

18:41 The importance of having long term authority positioning assets.

19:26 “Your prospects are googling your name and your brand, because maybe they were introduced to your name by a friend.”

21:59 “The ‘done for you’ model is so viable because people these days want something done for them, handed to them, and quickly without a lot of hassle.”

23:40 “There’s a disconnect between your head and your hands.”

25:16 [On establishing authority positioning] – “You gotta start small.”

27:00 5 Question Round

30:55 “Building your authority is your number 1 priority.”

Expert Bio

As the Authority Positioning Coach, I help entrepreneurs break out of obscurity by amplifying their hidden expertise to a position of status & prestige to become THE go-to Authority & Expert in their industry. The Authority Positioning Coach is a Boutique Marketing Agency providing “Done-for-You” Authority Positioning Packages to elevate your brand to a position of status and prestige.

I am the author of Amazon Bestselling book, Authority Selling™, contributor to The Huffington Post, Adjunct Marketing Professor at several Universities and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

For more information on Mike Saunders, visit Marketing Huddle. 

Contact Info for Mike Saunders

Web address: http://www.marketinghuddle.com/

Travels from: Arvada, CO

        Phone: (720) 232-3112

Connect on Social Media:

LinkedIn Twitter YouTube

Resources Mentioned by Mike Saunders:

 

Daymond John 

Stephen Covey

Seth Godin

Episode 160: Thinking Right Side Up – Featured Interview with David Fields

Founder of Ascendant Consulting

David Fields talks with Bill Ringle on My Quest for the Best about how connecting with clients means recognizing that when it comes to consulting, it’s not about you.

Key points that you’ll learn from this interview:

  • Why Emotional Connection plays such an important role in client relationships
  • How Making mistakes can make you more valuable to your clients
  • What it means to think “right side up.”
  • Why being confident will get you more consulting clients
  • The reason clients have difficulty trusting new approaches

Interview Insights

Click to Read the Show Notes

00:59 Fields discusses his fanatical love of both chocolate and hockey.

1:28 “I happen to love what I do, like many of us who are entrepreneurs. I just thrive on the business.”

2:36 Fields recalls a story from his childhood about a word class mathematician who taught him how to use unit blocks in kindergarten. “This amazing mathematician would ride his bike to teach kids in kindergarten.”

3:00 “I just think that the idea of teaching other people and giving your knowledge, not at your level, but at their level…you meet people where they are and help them.”

3:56 [On his first job(s)] “I’m a numbers person, and I went into marketing research and learned a lot of great skills there.”

4:07 “My first boss once told me, ‘David our job isn’t to say that the glass is half empty or the glass is half full but to say there is 6oz of water in a 12 oz glass.”

4:33 “Life is so much more than numbers, and in fact, numbers aren’t the answer.”

5:13 Fields tells about his time working as an interviewer for a dating service.

6:05 “If you go back 30 years, the idea of meeting someone through a service, there’s a lot of stigma attached.”

6:30 “It wasn’t the matching that got people there, it was the emotional journey.”

7:00 Fields recounts the time leading up to spinning off from his original company to start a new consulting company with his partner Jim.

7:40 [On the fate of the early venture] – “That worked incredibly well for about 4 weeks.”

8:05 “Jim was the business development guy. I was the backroom engine guy. I was coming up with models and smart solutions to client problems.”

8:19 “I was left without a partner, without clients, and without the skill set to develop clients.”

8:37 “My first year running Ascendant was a disaster.”

8:59 “Once you have some success and you’re smart enough to get help, then it gets easier.”

9:25 “Unless you have failed, you can’t show that you have the resilience and the ability to get up.”

9:43 “I wouldn’t go out of my way to try to make mistakes, but if you try to avoid them, that’s where trouble sets in.”

10:25 [On Org Design] – “No design is ever perfect out of the gate.”

10:33 “We’re better off putting it in place, getting it darn close, and then refining it. I don’t worry about the mistakes, I worry about creating high quality.”

11:15 [On thinking right side up] – “Consulting is not about you, it’s about them.”

11:35 [On what his experiences working in a shoe store taught him] – “It doesn’t matter what it looked like to you…it mattered what it felt like to them. It wasn’t about my shoes it was about their feet.”

11:56 “If there’s one thing to take away from our discussion, I would say take that away. It’s not about you, it’s about them.”

12:26 “Most of the time we start something we think about ourselves, and we have to push ourselves to think about our clients.”

12:50 “Take the first line of the e-mail and make it about the client, not about you.”

13:08 “In everything you do: every e-mail you write, every presentation you give, think to yourself, ‘How do I make this about them, not me.”

13:32 “Confidence is extremely important.”

13:59 “One of the ironies is that people look inside for their confidence. They’ve been taught by self-help gurus that there is some inner core and they have to believe in themselves, and I think that’s absolutely nonsense.”

14:16 “Stop looking at yourself. If your prospect or client believes you have value, then you have value.”

14:38 “The lack of self-confidence comes from thinking too much about yourself.”

16:20 [On teaching new consultants why they don’t need certifications] – “If a client came to you with this problem, could you give them a solution that will solve the problem? If the answer is yes, then why do you need a certification?”

17:20 “A lot of consultants want to start with: ‘Here’s what I’m good at. Here’s what I know. Let me try to sell what I know.” 

17:30 It doesn’t matter what you know or what you’re good at, all that matters is what the market wants.

17:38 “Learn something different. Learn what the market wants.”

18:14 “It’s not that we shouldn’t study and learn. We absolutely should, we should go where the market is and pick up skills.”

18:42 [What Field learned from consumer products] – “You need a breakthrough product and you need to be differentiated.”

19:05 “Clients aren’t looking for different. Clients aren’t looking for breakthrough. Clients are looking for solved. They’re looking for a solution that’s reliable and credible.”

19:25 “Every single client, every single executive, has had at least one experience, and probably multiple experiences, with having hired a third party and that third party didn’t deliver.”

19:59 [On client trust] – “They want the thing that’s worked 30 times.”

20:03 “Don’t worry about what makes you different, worry about what makes you credible and reliable.”

20:25 How Fields met Keith Ferrazzi

22:00 “If we’re trying to appear reliable and we’re trying to appear credible, the clients need some proof.”

22:21 “There’s social proof like crazy these days.”

22:41 Clients are looking for how you interact with them, and they’re also looking for other kinds of social proof.

23:15 “The advantage of having a marquee client is that you can put them on the marquee and people will say ‘Wow!’”

24:15 “Whether you’re a sole [consultant] or boutique, you’re always trying to balance command.”

24:25 “I would never advise building capacity ahead of demand.”

24:50 Not everyone is cut out to be a rainmaker.

25:53 “Impact is step 2, before you get visibility.”

26:55 “People who are going to take your ideas and not call you, were never going to call you anyway.”

27:26 “What you do is gain the people who were smart enough to realize that there’s one level, which is understanding a concept, there’s another level which is implementing it without making as many mistakes. And then there’s another level, which is implementing it with feedback and coaching and guidance along the way, and that’s going to make the entire process faster.”

29:06 “I think most people know that coaching is a good thing.”

29:25 “You have to make a decision that you’re willing to invest in your business.”

29:45 “Are you willing to learn and change?”

29:55 Good coaches will often make you do something different, something uncomfortable.

30:00 “And if you want to achieve something different, you’re going to have to change something and probably something that feels uncomfortable.”

31:17 [On the early years of Ascendant] – “It never occurred to me to do hourly work, that’s not how I grew up.”

32:25 Fields tips for staying on track and focused.

32:42 “I’m not naturally on track. I’m intellectually spastic.”

32:54 “If something’s not your skill set, you get rid of it and you have somebody whose skill set it is take care of it.”

35:00 “I am here to help consultants succeed.”

36:35 “We can always learn and we can always improve.”

David Field’s Bio

David A. Fields works with boutique consulting firms and individual consultants across the globe that are eager to accelerate growth, increase profit and create lucrative, lifestyle-friendly practices. He has guided consultancies ranging from one-person startups to the consulting divisions of some of the world’s largest companies.

David still advises corporate clients too. After climbing the ranks to become a partner at a prestigious consulting firm in Connecticut, David co-founded Ascendant Consulting, where he has attracted clients such as Abbott Laboratories, Church & Dwight, FMC, Warner Home Video, and many others.

David’s books include Amazon’s highest-rated book on the business of consulting released in the past 20 years: The Irresistible Consultant’s Guide to Winning Clients.

He also leads the Ascendant Consortium, a unique, “general contractor” model in which David acts as both a client and consultant on the same project. The consortium now includes more than 150 consultants whose clients are a Who’s Who of the global business world. The Ascendant Consortium was a breakthrough for David professionally, and in this model high-dollar, high-margin projects are the norm.

David received his Bachelor’s and Master’s degrees from Carnegie Mellon. (Go plaid!) He is a hockey fanatic and eats egregious amounts of chocolate.

For more information, visit David Field’s website.

Contact Info for David Fields

Web address: http://davidafields.com

Travels from: Ridgefield, CT

Phone: (203) 438-7236

Contact:

LinkedIn YouTube Twitter

Resources Mentioned by David Fields:

   

Episode 159: Action is the Key to Success – Featured Interview with Rhett Power

Entrepreneur, Author, Coach, Columnist at Inc. and Success Magazines

Rhett Power talks with Bill Ringle about the troubles and triumphs of entrepreneurship, and why it just might not be for everyone.

Key points that you’ll learn from this interview:
  • Is entrepreneurship an innate talent?
  • How Power’s time in the Peace Corps encouraged him to take risks
  • What allowed Wild Creations to go from being out of money to being a $9 million company
  • How reliability and communication can lead to trust with vendors
  • The formula for success that Rhett Power found the hard way

Interview Insights

Click to Read the Show Notes

1:40 Power tells about the early influencers of his life.

2:40 [The Peace Corps] – “All of those life lessons prepared me for entrepreneurship.”

2:55 “Is entrepreneurship learned or is it innate?”

3:32 “Well I think certain people have the characteristics, maybe you’re born with it…but I see both sides now.”

3:52 “I think all types can be good entrepreneurs.”

5:04 “Some people are entrepreneurs and they don’t know it.”

5:27 Power recounts the various odd jobs he did prior to joining the Peace Corps. “It took me a while to find, finally, what I wanted to do.”

6:38 “It was the best move I ever made because I learned those two years about myself and about truly being able to do what I wanted to do, and to take chances.”

6:51 “Nobody’s going to hand you success, no one’s gonna do it for you. If you want something you’ve got to go out and work for it.”

7:39 “The work I did after Peace Corps in the developing countries, in the former Soviet Union, helping them understand what a market economy was, and helping them transition, and be profitable, and learn how to manage a new type of company, is what sort of got me where I got comfortable with the idea of going into business for myself.”

8:15 The genesis of Wild Creations.

8:25 “We both wanted to be in business. We felt like it was our time to do something and create something that was ours.”

9:10 Power describes the early days of Wild Creations, including an interaction with a body removal company.

9:43 [On taking over Wild Creations] – “We saw where the product could go, we saw what we could do with it. We thought that we could do something different with the company.”

10:30 [Wild Creations’ initial product.] – “It had all kinds of problems.”

11:11 How a UPS technology grant allowed Wild Creations to get off the ground.

11:32 “Every single vendor gave us 6 months of credit, or there would have been no way to secure those first orders.”

12:10 “Frankly we were struggling, we were probably about a month from having to close the doors.” 

12:57 “We didn’t have it in toy stores. We had it in little gift and novelty stores.”

13:26 How a connection with the president of the Toy Store Association allowed Wild Creations to get their foot in the door. “Come to New York, come to the Toy Fair.”

14:18 [On the meteoric rise of Wild Creations] – “We walked out of Toy Fair a $9M company.”

15:34 “It was scary, it was really scary.”

15:53 [How honesty and communication allowed them to ship on time.] – “Build a relationship with your suppliers so if you have a problem or you have a growth spurt like that, then they are 100% behind you.”

18:10 Power discuss the process of writing the book. “When we started writing it I don’t think we knew what we wanted to say.”

18:45 “The Entrepreneur’s Book of Actions was easier because I knew what I wanted to say.”

19:25 Power lists the “avatars” he interviewed for his book.

20:01 “I wrote it because I think I know what people go through and I wanted to sort out their issues and help them be more successful.”

21:06 “I wanted to break it down for people what the important parts of the book were.”

21:18 “I do believe that action is really the key to success.”

21:42 Why doing something every day for a whole year brings about change.

21:53 Focus on self-change first, then focus on changing your people.

22:01 “In order for our companies to grow, we have to grow.”

22:39 The questions and issues that entrepreneurs and founders often overlook.

22:58 “Sometimes you find that they’re disciplined in their work but their not disciplined in their personal lives.”

23:49 The importance of managing the minutes.

24:27 “I’ve learned the hard way of having to scale up.”

27:01 What a bad experience with an experienced toy consultant taught Power about coaching.

28:00 “Founders and entrepreneurs, they typically have a vision for how they want to do something.”

28:22 What Power learned from Mark Thompson and Marshall Goldsmith

28:48 “When you run a company the size of our first company, you are the leader and your influence where that company goes.”

29:54 “One of the things that I see is that people feel somewhat embarrassed that they’re seeking advice, that they’re seeking help.”

31:08 Why it’s important to hire a coach that you actually like.

32:12 “First and foremost make a professional mission statement.”

32:56 “Success ultimately boils down to a couple of things. It boils down to your habits, your discipline, and your ability to figure out what’s important.”

Expert Bio

Rhett Power co-founded Wild Creations in 2007 and quickly built the startup toy company into the 2010 Fastest Growing Business in South Carolina. Wild Creations was named a Blue Ribbon Top 75 US Company by the US Chamber of Commerce and named as one of Inc. Magazine’s 500 Fastest Growing US Companies two years in a row. He and his team have won over 40 national awards for their innovative toys. He was a finalist for Ernst and Young’s Entrepreneur of the Year award in 2011 and was nominated again in 2012. He was recently named as one of the world’s top 100 business bloggers in 2015.

Prior to founding Wild Creations, Rhett worked as an economic and small business development consultant for the United States Agency for International Development (USAID), serving 7 years in the former Soviet Republics of Central Asia. Prior to that, he was Director of National Service Programs for Habitat for Humanity, which included being Habitat’s chief liaison with for The White House, Congress, and the Corporation for National Service.

A member of the United States Department of State’s International Speakers Program, Rhett travels the globe speaking about entrepreneurship, leadership, and management alongside the likes of Gates Foundation CEO Sue Desmond-Hellmann, AOL Founder Steve Case, and President Barack Obama. He has written for the Huffington Post, Time, and The Wall Street Journal and is a regular columnist for Inc., Success Magazine, and Business Insider.

He served in the US Peace Corps and is a graduate of the University of South Carolina. His second book on entrepreneurship will be published in early 2017 by McGraw Hill. He now has a rapidly growing coaching and consulting practice based in Washington DC and Charleston, South Carolina.

For more information, visit Rhett Power ‘s website.

Contact Info for Rhett Power

Web address:www.rhettpower.com or www.powercoachinggroup.com

Travels from: Washington, DC

Phone: 202.465.7120

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Resources Mentioned by Rhett Power :

Marshall Goldsmith