My Quest for the Best with Bill Ringle

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MQ4B Podcast

158: Overcoming Diversity Fatigue with David Livermore

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David Livermore talks with Bill Ringle about how awareness of values diversity drives business value.

Key points that you’ll learn from this interview:

The importance of taking inventory of your company culture.
How to recognize and overcome “diversity fatigue.”
The role of diversity metrics in business.
The key ingredient of shared objectives.
What Jeff Bezos missed with his “empty chair” technique

MQ4B Podcast

157: Striking Up Conversations with Strangers with Melinda Blau

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melinda_blau

Listen to this interview to learn:

  • The advantages of striking up converstations with strangers in business.
  • How having consequential strangers in your life adds both variety to your perspective and dollars to your bottom line.
  • What to do to add consequential strangers in your life when you relocate or visit a new city.
  • How to overcome your shyness and other factors that have held you back from reaching out.

Melinda Blau talks with Bill Ringle about how interactions and relationships with consequential strangers matter to business owners even in the age of social media.

MQ4B Podcast

153: Make the Most of Your Strengths with Stefan Swanepoel

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stefan_swanepoel

Listen to this interview to learn:

  • Marketing secrets from a prolific, bestselling author.
  • How he designed his book to have wide appeal through social media and traditional channels.
  • Lessons about becoming comfortable with who you are and making the most of your strengths in business and in life.

Stefan Swanepoel talks with Bill Ringle about using our innate strengths to overcome challenges in business and in life.

MQ4B Podcast

151: Grab Your Customers’ Attention with Adrian Ott

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adrian_ott

Listen to this interview to learn:

  • The five triggers that influence to what a customer will give his or her time and attention.
  • What led her to write The 24-Hour Customer.
  • How companies of all sizes can capitalize on mistakes or disruptions of service made by competition.

Adrian Ott talks with Bill Ringle about improving the customer experience.

MQ4B Podcast

148: Defining Data Breaches with Fred Wilf

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Dorriah Rogers talks with Bill Ringle about the principles and benefits described in Decide to Profit.
 
Key points that you’ll learn from this interview:
The impact a mentor had on Rogers’ life and career, and how he inspired her to be her own person.
How the Lego company used a single, unified goal to really turn things around.
The importance of not only giving everyone in the company or organization, not just the decision makers, a voice.
How to teach employees to tie their ideas to the overarching goal: making money.
Rogers’ 9 steps to a better bottom line.

MQ4B Podcast

146: Building the Mobile Future with Chuck Martin

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chuck_martin

Listen to this interview to learn:

  • How business is being transformed by mobile technology and access.
  • Why a mobile app is not a strategy!
  • What companies like Best Buy, Macy’s, and Apple are doing to engage with the mobile customer.
  • What Lowe’s did to build a competitive advantage through buying iPhones for each employee and getting suppliers to change their box coding.
  • What small business owners can do with QR codes to bond with customers through mobile technology.

Chuck Martin talks with Bill Ringle about how companies are using mobile technology to accelerate growth and outmaneuver competition.

MQ4B Podcast

145: Following Small Business Trends with Anita Campbell

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anita_campbell

Listen to this interview to learn:

  • How she made the successful transition from the corporate world to being a successful entrepreneur.
  • What other entrepreneurs want from learning materials and networking.
  • Four trends that are driven by different forces and are shaping what tools and strategies entrepreneurs use to grow.

Anita Campbell talks with Bill Ringle about small business trends and success.

MQ4B Podcast

144: 9 Steps to a Better Bottom Line with Dorriah Rogers

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Dorriah Rogers talks with Bill Ringle about the principles and benefits described in Decide to Profit.
 
Key points that you’ll learn from this interview:
The impact a mentor had on Rogers’ life and career, and how he inspired her to be her own person.
How the Lego company used a single, unified goal to really turn things around.
The importance of not only giving everyone in the company or organization, not just the decision makers, a voice.
How to teach employees to tie their ideas to the overarching goal: making money.
Rogers’ 9 steps to a better bottom line.

MQ4B Podcast

142: Focus on WOM with Joe Calloway

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Joe Calloway, author of Magnetic, talks with Bill Ringle about being intentional about attracting new business and satisfying your existing customers.

Key points that you’ll learn from this interview:

The importance of committing to make every business experience to be a positive one for all involved
How to get more positive WOM (word of mouth)
The single most important strategic asset for many companies and how it relates to your relationship with your customers.
What he said to correct a misunderstanding, even when it came at significant out-of-pocket expense to replace 600 of the wrong title books sent to the meeting planner

MQ4B Podcast

141: Tell Better Stories with Mark Satterfield

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mark_satterfield

Listen to this interview to learn:

  • How stories are a powerful tool to help people understand what you do
  • Ways to differentiate yourself effectively in a competitive market
  • Some of the best ways to find your authentic voice
  • How to use stories to grow your business, whether you work for a Fortune 500 or a small business

Mark Satterfield talks with Bill Ringle about the underappreciated value of stories for driving business growth.

MQ4B Podcast

140: The Magic Number with Chris Zane

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chris_zane

Listen to this interview to learn:

  • The impact that taking full responsibility has on the culture of Zane’s Cycles.
  • Factors that are used to successfully differentiate from competitors.
  • Why free lifetime service is included with every bicycle sold.
  • How the “magic number” helps his team members remember to treat customers with great care and respect.
  • His philosophy of “not being in the bike business, but in the customer service business” and how that can benefit your company, too.

Chris Zane, owner and founder of one of the largest national bicycle companies, Zanes Cycles, talks with Bill Ringle about the singular focus on customer relationships and other guiding principles of business growth.

MQ4B Podcast

139: SNAP Selling with Jill Konrath

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jill_konrath

Listen to this interview to learn:

  • That successful sales work is a learnable skill set, not an innate trait.
  • Practical steps to set up meetings with key decision makers.
  • How proper sales training led to a morale boost in a client company.
  • What SNAP selling means.
  • How certain assumptions help you in sales, rather than hurt you.

Jill Konrath talks with Bill Ringle about proven methods for reaching decision makers in a tough economy through SNAP selling.

MQ4B Podcast

138: The Most Significant Trait of a Company Culture with Randy Pennington

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Randy Pennington talks with Bill Ringle about how to make company culture work to increase productivity and morale.

Key points that you’ll learn from this interview:

The importance of company culture in attracting talent.
The risks of not changing fast enough as a team or company.
The 6 choices that need to be made regarding how a culture develops.
The single most significant trait of a company culture.
How structure and process are the building blocks of habits.
The executive team that rolled out training to emphasize its importance to the company.

MQ4B Podcast

133: Make Learning Sweet with Erika Andersen

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erika_andersen

Listen to this interview to learn:

  • Why openness to new ideas is so important for business leaders.
  • How executives have started to put resources behind developing their own leaders and managers to succeed at a higher level.
  • What key inflection points made the biggest difference in growing Proteus in the last 10 years.

    • Six characteristics and skill sets of effective leaders.

Erika Andersen talks with Bill Ringle about principles, practices, and observations for cultivating leaders.

MQ4B Podcast

132: What Does Success Teach Us? Nothing with Steven Snyder

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Steven-Synder

Listen to this interview to learn:

  • How consulting offers a post-graduate education in business.
  • Details about the what leaders find in common while advancing their business goals: change, tension points, and feeling off-balance at times.
  • The importance and value of embracing one’s own struggle story as a way to greater authenticity, clarity, and power.
  • When success can make a lousy teacher.
  • Different types of blind spots that leaders typically face.
  • How working to solve the wrong problem can be corrected.

 

 

Steven Snyder talks with Bill Ringle about leadership and the art of the struggle.

 

MQ4B Podcast

128: What’s Your Big Idea? with Mark Levy

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Mark-Levy

Listen to this interview to learn:

  • How one consultant’s business went from earning from about $1800 to over $ 100,000 each month.

  • Where Mark learned to differentiate products

  • The single most important thing a business can do to have others seek them out for business.

  • What one consultant did to become #2 best-selling author on 800-CEO-Read.

  • How Jerry Garcia compares the Grateful Dead to licorice to help him think about marketing.

  • The “mentoring perspective” and how it helps stripe away generalizations and hyperbole.

  • What free writing can do for your business.

  • The importance of immersing yourself in reading.

Mark Levy talks with Bill Ringle about the dramatic difference effective positioning makes for a consultant, professional firm, or thought leader.

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