Lessons from the trenches in perseverance and reinvention — My Quest for the Best with Bill Ringle

Authored by Matt Sweetwood

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Interview Insights

Top 3 Takeaways from this Interview

The absolute best way to ensure long term survival and success is to continuously work on reinventing your business. The time you need to reinvent your business is when you have the most market share, momentum, resources and infrastructure to be a leader in a new business.
The mistake that I think a lot of people make is that they wait until it’s too late in order to reinvent their business.
We can win our kids, raise them to be happy and healthy people and manage to have a big, fun, and exciting life while we are doing so.

Show Notes

Matt shares what reinvention means to him. [2:05]
Matt discusses what are the characteristics of reinvention. [3:38]
Matt talks about how he reinvented Unique Photo to avoid its demise as digital cameras became commonplace. [07:41]
Matt speaks about how to pivot from B2B to B2C business. [11:02]
Matt shares his personal challenges while facing reinvention with companies he’s run. [14:58]
Matt talks about manning up for his kids. [18:40]
Matt speaks how he found strength to overcome personal and business challenges. [19:49]
Matt talks about how he added million users on the Bebe platform. [24:52]
Matt shares how to consistency matters especially for brand. [28:01]

Expert Bio

Matt Sweetwood is the CEO of Lux Now, a website that brings luxury goods into the sharing economy. Before Matt went to Unique Photo, a brick and mortar camera store in New Jersey. In his 29 years as CEO, Matt took Unique Photo from $1M in ARR to over $100M.

Matt is also the author of Leader of The Pack, a memoir that was a number one best seller in the self help category. Leader of the Pack tells the story of how suddenly becoming a single father to five children made him a better person, leader, executive, and as you would hope, person.