Allan Dib, author of The 1-Page Marketing Plan
Allan Dib and Bill Ringle discuss insights and applications of The 1-Page Marketing Plan for small business leaders.
>>> Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth.
Top 3 Take-Aways from this Interview
- The difference between a good offer and a bad offer is critical to understand because if you make bad offers, your business is in trouble.
- Always be thinking of your endgame. It will help you make better decisions.
- The difference between being seen by your prospects as a pest vs. a welcome guest depends on whether you are focused on their needs or your needs.
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Interview Insights
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Expert Bio
Allan Dib has started, grown multiple business in various industries including IT, telecommunications and marketing. One of his previous businesses was in the telecommunications industry where he faced heated competition from multibillion dollar, multinational competitors.
Allan grew his business from startup to four years later being named by Business Review Weekly (BRW) as one of Australia’s fastest growing companies – earning a spot in the coveted BRW Fast 100 list.
Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a business coach, consultant and public speaker, he frequently shares his best strategies and cutting edge tactics with people all over the world.